# #fa297d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fa297d`
- RGB: rgb(250, 41, 125)
- HSL: hsl(336, 95%, 57%)
- OKLCH: oklch(0.648 0.241 4.2)
- Relative luminance: 0.2339
- Nearest named color: Berry Blast (#ff017f, Δ 1.976) — https://brandsweets.com/colors/berry-blast
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fa297d

## Tints & shades

- Tints (toward white): #fa3d89, #fb5195, #fb65a1, #fc79ad, #fc92bc, #fda5c8, #fdb9d5, #fecde1, #fee1ed, #fff5f9
- Shades (toward black): #f9106d, #e5065f, #cc0555, #b3054a, #9a0440, #7c0334, #630329, #4b021f, #2d0113, #140108

## Harmonies

- Complementary: #29faa6
- Analogous: #fa29e5, #fa3e29
- Triadic: #7dfa29, #297dfa
- Split-complementary: #29fa3e, #29e5fa
- Tetradic: #e5fa29, #29faa6, #3e29fa

## Colors that go with #fa297d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fa297d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Audi (https://brandsweets.com/colors/brands/audi-com), Lido (https://brandsweets.com/palettes/vivid#lido), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #fa297d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Blue** #0000ff [pool] — 5 real palettes, including Monzo's brand system and Dunkin''s brand system put Blue beside #fa297d, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Gap (https://brandsweets.com/colors/brands/gap-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #fa297d in 5 real palettes, including Snyk's brand system and Wise's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fa297d: 8 real palettes, including Maybelline's brand system and ElevenLabs's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io), Costco (https://brandsweets.com/colors/brands/costco-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #fa297d in 7 real palettes, including Night Market and Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/gold
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Monzo's brand system and Marvel's brand system put Midnight Blue beside #fa297d, as the lead colour. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Diner and Crayon Box put Mustard Yellow beside #fa297d, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Lido (https://brandsweets.com/palettes/vivid#lido), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/mustard

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.7:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e5065f (4.64:1); AA: background → #1c1c1c (4.61:1); AAA: text → #ae0448 (7.21:1)
- On black (#000000): 5.68:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fb5b9b (7.07:1)

## Curated palettes containing it

- **Arcade** (neon, vivid, dark, bold) — #ff2e88, #00f0ff, #faff00, #0a0a14, #f5f5ff — Hot pink, cyan and acid yellow on near-black — cabinet-glow neon; the black surface is what makes the colours light up. — tool: https://brandsweets.com/palettes/new/ff2e88-00f0ff-faff00-0a0a14-f5f5ff — collection: https://brandsweets.com/palettes/neon

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fa297d-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fa297d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.