# #fa007d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#fa007d`
- RGB: rgb(250, 0, 125)
- HSL: hsl(330, 100%, 49%)
- OKLCH: oklch(0.636 0.256 2.6)
- Relative luminance: 0.218
- Nearest named color: Berry Blast (#ff017f, Δ 1.026) — https://brandsweets.com/colors/berry-blast
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/fa007d

## Tints & shades

- Tints (toward white): #ff148a, #ff2e96, #ff47a3, #ff61b0, #ff7abd, #ff8fc7, #ffa8d4, #ffc2e0, #ffdbed, #fff5fa
- Shades (toward black): #e60073, #cc0066, #b8005c, #9e004f, #8a0045, #700038, #5c002e, #420021, #2e0017, #14000a

## Harmonies

- Complementary: #00fa7d
- Analogous: #fa00fa, #fa0000
- Triadic: #7dfa00, #007dfa
- Split-complementary: #00fa00, #00fafa
- Tetradic: #fafa00, #00fa7d, #0000fa

## Colors that go with #fa007d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #fa007d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #fa007d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Audi (https://brandsweets.com/colors/brands/audi-com), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #fa007d in 6 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #fa007d: 7 real palettes, including Maybelline's brand system and ElevenLabs's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io), Costco (https://brandsweets.com/colors/brands/costco-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #fa007d in 7 real palettes, including Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/gold
- **Taupe** #483c32 [pool] — Taupe is paired with #fa007d in 5 real palettes, including Airbnb's brand system and AliExpress's brand system, as the text colour against it. Seen in: Airbnb (https://brandsweets.com/colors/brands/airbnb), AliExpress (https://brandsweets.com/colors/brands/aliexpress-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), YouTube (https://brandsweets.com/colors/brands/youtube-com). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #fa007d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Heineken (https://brandsweets.com/colors/brands/heineken-com). — https://brandsweets.com/colors/mediumseagreen
- **Blue** #0000ff [pool] — 3 real palettes, including Dunkin''s brand system and native Cybersecurity's brand system put Blue beside #fa007d, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Gap (https://brandsweets.com/colors/brands/gap-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.92:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e60073 (4.55:1); AA: background → #171717 (4.58:1); AAA: text → #ad0057 (7.21:1)
- On black (#000000): 5.36:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ff52a8 (7.02:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/fa007d-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#fa007d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
