# #f83f7d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f83f7d`
- RGB: rgb(248, 63, 125)
- HSL: hsl(340, 93%, 61%)
- OKLCH: oklch(0.659 0.222 6)
- Relative luminance: 0.2499
- Nearest named color: Diva Pink (#fa427e, Δ 0.616) — https://brandsweets.com/colors/diva-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f83f7d

## Tints & shades

- Tints (toward white): #f9538a, #f96294, #fa75a1, #fb89af, #fb9dbc, #fcabc6, #fdbfd4, #fdd3e1, #fee1eb, #fff5f8
- Shades (toward black): #f72269, #f60958, #d9084d, #bb0743, #a2063a, #850530, #670425, #4a031a, #310212, #140107

## Harmonies

- Complementary: #3ff8ba
- Analogous: #f83fd9, #f85e3f
- Triadic: #7df83f, #3f7df8
- Split-complementary: #3ff85e, #3fd9f8
- Tetradic: #d9f83f, #3ff8ba, #5e3ff8

## Colors that go with #f83f7d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f83f7d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Audi (https://brandsweets.com/colors/brands/audi-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Lido (https://brandsweets.com/palettes/vivid#lido), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #f83f7d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Terminal (https://brandsweets.com/palettes/technical#terminal), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #f83f7d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Blue** #0000ff [pool] — 6 real palettes, including Monzo's brand system and Dunkin''s brand system put Blue beside #f83f7d, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #f83f7d: 4 real palettes, including Cobalt Pop and NASA's brand system, as the lead colour. Seen in: Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), NASA (https://brandsweets.com/colors/brands/nasa-gov), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Tide (https://brandsweets.com/colors/brands/tide-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #f83f7d in 6 real palettes, including Snyk's brand system and Wise's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f83f7d: 8 real palettes, including Maybelline's brand system and ElevenLabs's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io), Costco (https://brandsweets.com/colors/brands/costco-com), L'Oréal (https://brandsweets.com/colors/brands/loreal-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #f83f7d: 5 real palettes, including JetBrains's brand system and Google's brand system, as the supporting colour. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Google (https://brandsweets.com/colors/brands/google-com), Databricks (https://brandsweets.com/colors/brands/databricks-com), Figma (https://brandsweets.com/colors/brands/figma). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.5:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e70853 (4.61:1); AA: background → #212121 (4.6:1); AAA: text → #b1063f (7.08:1)
- On black (#000000): 6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f95d91 (7:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f83f7d-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f83f7d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.