# #f7ecfd

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f7ecfd`
- RGB: rgb(247, 236, 253)
- HSL: hsl(279, 81%, 96%)
- OKLCH: oklch(0.957 0.025 314)
- Relative luminance: 0.8686
- Nearest named color: Foundation White (#efeeff, Δ 1.098) — https://brandsweets.com/colors/foundation-white
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/f7ecfd

## Tints & shades

- Tints (toward white): #f7edfd, #f7edfd, #f9f1fe, #f9f1fe, #f9f1fe, #f9f1fe, #f9f1fe, #fbf6fe, #fbf6fe, #fbf6fe
- Shades (toward black): #e6c3f9, #d599f4, #c16bef, #b042eb, #9e18e7, #8214bd, #651094, #460b66, #29063c, #0d0212

## Harmonies

- Complementary: #f2fded
- Analogous: #efedfd, #fdedfb
- Triadic: #fdf7ed, #edfdf7
- Split-complementary: #fbfded, #edfdef
- Tetradic: #fdefed, #f2fded, #edfbfd

## Colors that go with #f7ecfd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #f7ecfd without the hard edge of pure #000. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #f7ecfd in 21 real palettes, including Binance's brand system and Trailhead, as the supporting colour. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 47 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #f7ecfd, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #f7ecfd in 12 real palettes, including Gemstone and ClickUp's brand system, as the supporting colour. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), ClickUp (https://brandsweets.com/colors/brands/clickup-com), Fly.io (https://brandsweets.com/colors/brands/fly-io), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 7 real palettes, including Estate and Blush put Blush Pink beside #f7ecfd, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Velvet and Garnet put Brown beside #f7ecfd, as the lead colour. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 5 real palettes, including Candlelight and Heinz's brand system put Burgundy beside #f7ecfd, as the lead colour. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Heinz (https://brandsweets.com/colors/brands/heinz-com), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #f7ecfd in 8 real palettes, including Velvet and Coastal, as the accent. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), Coastal (https://brandsweets.com/palettes/cool#coastal), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.14:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ac39ea (4.64:1); AA: background → #6b6b6b (4.66:1); AAA: text → #8815c6 (7.07:1); AAA: background → #4f4f4f (7.17:1)
- On black (#000000): 18.37:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Velvet** (luxury, dark, bold) — #9f1239, #6b2a47, #e5b769, #120a10, #f5e9ee — Burgundy and plum on near-black with a brass accent — theatre, wine, and anything that wants to feel after-dark. — tool: https://brandsweets.com/palettes/new/9f1239-6b2a47-e5b769-120a10-f5e9ee — collection: https://brandsweets.com/palettes/luxury
- **Gemstone** (jewel-tones, vivid, dark, luxury) — #0f766e, #7e22ce, #e11d48, #0f0a1a, #f5eef8 — Emerald, amethyst and ruby on velvet-black — the jewel-tone trio; the surface must be dark or the stones go plastic. — tool: https://brandsweets.com/palettes/new/0f766e-7e22ce-e11d48-0f0a1a-f5eef8 — collection: https://brandsweets.com/palettes/jewel-tones

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f7ecfd-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f7ecfd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.