# #f7d797

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f7d797`
- RGB: rgb(247, 215, 151)
- HSL: hsl(40, 86%, 78%)
- OKLCH: oklch(0.891 0.089 84.2)
- Relative luminance: 0.7061
- Nearest named color: Buttery Croissant (#f6e19c, Δ 2.422) — https://brandsweets.com/colors/buttery-croissant
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/f7d797

## Tints & shades

- Tints (toward white): #f8dba0, #f9deaa, #f9e2b3, #fae6bd, #fbe9c6, #fbedd0, #fcf0d9, #fdf4e3, #fef8ec, #fefbf6
- Shades (toward black): #f5ca75, #f2bc50, #efaf2e, #e49d11, #c2870f, #a1700c, #7b5509, #5a3e07, #342404, #130d01

## Harmonies

- Complementary: #97b7f7
- Analogous: #f7a797, #e7f797
- Triadic: #97f7d7, #d797f7
- Split-complementary: #97e7f7, #a797f7
- Tetradic: #97f7a7, #97b7f7, #f797e7

## Colors that go with #f7d797

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f7d797: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #f7d797: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #f7d797: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/lilac
- **Sandy Brown** #f4a460 [harmony, pool: analogous] — Sandy Brown is #f7d797's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/sandybrown
- **Light Sky Blue** #87cefa [harmony, pool: complementary] — Light Sky Blue sits directly opposite #f7d797 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/lightskyblue
- **Brown** #a52a2a [pool] — 4 real palettes, including Woodsmoke and Velvet put Brown beside #f7d797, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #f7d797: 6 real palettes, including Diner and Coastal, as the supporting colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Coastal (https://brandsweets.com/palettes/cool#coastal), Estate (https://brandsweets.com/palettes/luxury#estate), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #f7d797: 9 real palettes, including Bramble and Clay & Linen, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Bakery (https://brandsweets.com/palettes/warm#bakery), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.39:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9d6c0c (4.58:1); AA: background → #5e5e5e (4.67:1); AAA: text → #775209 (7.01:1); AAA: background → #424242 (7.24:1)
- On black (#000000): 15.12:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f7d797-c4bb9c-62b8cb-2c2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f7d797" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.