# #f7b5fd

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f7b5fd`
- RGB: rgb(247, 181, 253)
- HSL: hsl(295, 95%, 85%)
- OKLCH: oklch(0.857 0.12 323.7)
- Relative luminance: 0.5991
- Nearest named color: Strawberry Buttercream (#f8b3ff, Δ 0.634) — https://brandsweets.com/colors/strawberry-buttercream
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/f7b5fd

## Tints & shades

- Tints (toward white): #f8b9fd, #f9c3fd, #f9c8fe, #facdfe, #fbd7fe, #fbdcfe, #fce1fe, #fce6fe, #fdf0ff, #fef5ff
- Shades (toward black): #f38dfc, #ef65fb, #ea3dfa, #e615f9, #ce06e0, #a405b3, #80048b, #5b0363, #37023c, #120114

## Harmonies

- Complementary: #bafdb4
- Analogous: #d3b4fd, #fdb4df
- Triadic: #fdf7b4, #b4fdf7
- Split-complementary: #dffdb4, #b4fdd3
- Tetradic: #fdd3b4, #bafdb4, #b4dffd

## Colors that go with #f7b5fd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Midnight Blue** #191970 [pool] — 5 real palettes, including Railway's brand system and Lavender Milk put Midnight Blue beside #f7b5fd, as the lead colour. Seen in: Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #f7b5fd in 6 real palettes, including Macaron and Blossom, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Blossom (https://brandsweets.com/palettes/light#blossom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Lime Green** #32cd32 [harmony: complementary] — Lime Green sits directly opposite #f7b5fd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/limegreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #f7b5fd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f7b5fd: 3 real palettes, including Victoria's Secret's brand system and Fitbit's brand system, as the accent. Seen in: Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Nikon (https://brandsweets.com/colors/brands/nikon-com). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #f7b5fd in 3 real palettes, including Mercury's brand system and Audible's brand system, as the supporting colour. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Audible (https://brandsweets.com/colors/brands/audible-com), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightskyblue
- **Lilac** #c8a2c8 [pool] — Designers have shipped Lilac with #f7b5fd: 3 real palettes, including Lavender Milk and Crypto.com's brand system, as the lead colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/lilac
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #f7b5fd: 3 real palettes, including Calendly's brand system and Macaron, as the accent. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Macaron (https://brandsweets.com/palettes/light#macaron), Steam (https://brandsweets.com/colors/brands/steampowered-com). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c906db (4.63:1); AA: background → #545454 (4.68:1); AAA: text → #9b04a9 (7.04:1); AAA: background → #383838 (7.25:1)
- On black (#000000): 12.98:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f7b5fd-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f7b5fd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.