# #f76996

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f76996`
- RGB: rgb(247, 105, 150)
- HSL: hsl(341, 90%, 69%)
- OKLCH: oklch(0.708 0.178 3)
- Relative luminance: 0.3208
- Nearest named color: Blush Hour (#ff6f91, Δ 2.335) — https://brandsweets.com/colors/blush-hour
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f76996

## Tints & shades

- Tints (toward white): #f877a0, #f986aa, #f994b4, #faa3bf, #fbb1c9, #fbbbd0, #fccada, #fdd8e4, #fee7ee, #fef5f8
- Shades (toward black): #f64c82, #f42a6a, #f20d55, #d00b49, #b3093f, #910833, #740629, #52041d, #350313, #130107

## Harmonies

- Complementary: #69f7ca
- Analogous: #f769dd, #f78369
- Triadic: #96f769, #6996f7
- Split-complementary: #69f783, #69ddf7
- Tetradic: #ddf769, #69f7ca, #8369f7

## Colors that go with #f76996

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f76996: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #f76996 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Lido and Crayon Box put Mustard Yellow beside #f76996, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Meadow (https://brandsweets.com/palettes/light#meadow), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/mustard
- **Taupe** #483c32 [pool] — Taupe is paired with #f76996 in 10 real palettes, including Raycast's brand system and Airbnb's brand system, as the text colour against it. Seen in: Raycast (https://brandsweets.com/colors/brands/raycast), Airbnb (https://brandsweets.com/colors/brands/airbnb), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #f76996: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #f76996 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f76996: 3 real palettes, including Target : Expect More. Pay Less.'s brand system and Maybelline's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #f76996 in 3 real palettes, including Night Market and Streetwear, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Streetwear (https://brandsweets.com/palettes/bold#streetwear), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #e90c52 (4.53:1); AA: background → #303030 (4.66:1); AAA: text → #ae093e (7.22:1); AAA: background → #080808 (7.07:1)
- On black (#000000): 7.42:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f76996-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f76996" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.