# #f764cd

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f764cd`
- RGB: rgb(247, 100, 205)
- HSL: hsl(317, 90%, 68%)
- OKLCH: oklch(0.721 0.212 340.4)
- Relative luminance: 0.333
- Nearest named color: Illicit Pink (#ff5ccd, Δ 1.769) — https://brandsweets.com/colors/illicit-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f764cd

## Tints & shades

- Tints (toward white): #f872d2, #f881d7, #f990db, #fa9ee0, #fbade5, #fbbbe9, #fccaee, #fdd8f3, #fee7f7, #fef5fc
- Shades (toward black): #f547c4, #f425b9, #ed0cae, #cb0b95, #ae0980, #91086a, #6f0652, #52043c, #300323, #13010e

## Harmonies

- Complementary: #64f78e
- Analogous: #d764f7, #f76484
- Triadic: #cdf764, #64cdf7
- Split-complementary: #84f764, #64f7d7
- Tetradic: #f7d764, #64f78e, #6484f7

## Colors that go with #f764cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #f764cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #f764cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f764cd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Yellow** #ffff00 [pool] — 3 real palettes, including Gumroad's brand system and Arcade put Yellow beside #f764cd, as the supporting colour. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Arcade (https://brandsweets.com/palettes/vivid#arcade), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com). — https://brandsweets.com/colors/yellow
- **Yellow Green** #9acd32 [harmony: split] — Yellow Green is a split-complement of #f764cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/yellowgreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #f764cd in two real palettes: Mercury's brand system and Netlify's brand system, as the supporting colour. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightskyblue
- **Medium Violet Red** #c71585 [pool] — Medium Violet Red is paired with #f764cd in two real palettes: NYX Cosmetics's brand system and T-Mobile's brand system, as the accent. Seen in: NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com), T-Mobile (https://brandsweets.com/colors/brands/t-mobile-com). — https://brandsweets.com/colors/mediumvioletred
- **Taupe** #483c32 [pool] — Taupe is paired with #f764cd in two real palettes: Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.74:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #da0ba0 (4.63:1); AA: background → #333333 (4.61:1); AAA: text → #a50979 (7.2:1); AAA: background → #0d0d0d (7.09:1)
- On black (#000000): 7.66:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f764cd-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f764cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.