# #f5f7df

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f5f7df`
- RGB: rgb(245, 247, 223)
- HSL: hsl(65, 60%, 92%)
- OKLCH: oklch(0.968 0.032 110.8)
- Relative luminance: 0.9126
- Nearest named color: beige (#f5f5dc, Δ 0.533) — https://brandsweets.com/colors/beige
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/f5f7df

## Tints & shades

- Tints (toward white): #f6f8e2, #f6f8e2, #f7f9e7, #f7f9e7, #f9faeb, #fafbef, #fafbef, #fbfcf3, #fbfcf3, #fcfdf7
- Shades (toward black): #e9eeba, #dee495, #d4dc74, #c8d350, #b8c431, #959f28, #737a1f, #545a16, #32350d, #0f1004

## Harmonies

- Complementary: #e0def7
- Analogous: #f7edde, #e9f7de
- Triadic: #def5f7, #f7def5
- Split-complementary: #dee9f7, #eddef7
- Tetradic: #def7ed, #e0def7, #f7dee9

## Colors that go with #f5f7df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f5f7df: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Canopy (https://brandsweets.com/palettes/cool#canopy), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [harmony, pool: analogous] — Emerald Green is #f5f7df's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Playground (https://brandsweets.com/palettes/bold#playground), Meadow (https://brandsweets.com/palettes/light#meadow), Chime (https://brandsweets.com/colors/brands/chime-com), CircleCI (https://brandsweets.com/colors/brands/circleci-com). — https://brandsweets.com/colors/emerald-green
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #f5f7df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/lilac
- **Plum** #dda0dd [harmony, pool: split] — Plum is a split-complement of #f5f7df: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com). — https://brandsweets.com/colors/plum
- **Sand** #c2b280 [harmony, pool: analogous] — Sand is #f5f7df's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Greige (https://brandsweets.com/palettes/neutral#greige), Sonos (https://brandsweets.com/colors/brands/sonos-com), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/sand
- **Sky Blue** #87ceeb [harmony, pool: triadic] — Sky Blue completes a triad with #f5f7df — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/skyblue
- **Amber** #ffbf00 [pool] — Amber is paired with #f5f7df in 21 real palettes, including Maple and Trailhead, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 47 real palettes, including Dropbox's brand system and Alaska Airlines's brand system put Blue beside #f5f7df, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Binance (https://brandsweets.com/colors/brands/binance-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.09:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #737a1f (4.63:1); AA: background → #707070 (4.54:1); AAA: text → #545a16 (7.37:1); AAA: background → #525252 (7.16:1)
- On black (#000000): 19.25:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Bakery** (warm, muted, elegant) — #8c4a2f, #c19a6b, #c26a3a, #fbf3e6, #3b2a1a — Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial. — tool: https://brandsweets.com/palettes/new/8c4a2f-c19a6b-c26a3a-fbf3e6-3b2a1a — collection: https://brandsweets.com/palettes/warm
- **Playground** (bold, playful, warm) — #ff8c00, #3b82f6, #22c55e, #fff8e7, #1d1d1d — Orange, blue and green — the colors of playground equipment; loud, cheerful, obviously for kids. — tool: https://brandsweets.com/palettes/new/ff8c00-3b82f6-22c55e-fff8e7-1d1d1d — collection: https://brandsweets.com/palettes/bold
- **Sunset Boulevard** (warm, vivid, bold, dark) — #ff6f61, #ffb347, #c9518b, #1a0f1f, #fff3e0 — Coral, apricot and magenta on aubergine — the gradient sunset every event brand wants, decomposed into flat tokens. — tool: https://brandsweets.com/palettes/new/ff6f61-ffb347-c9518b-1a0f1f-fff3e0 — collection: https://brandsweets.com/palettes/warm
- **Retro Pop** (playful, bold, warm) — #e63946, #457b9d, #f4a261, #fff4e0, #23201c — Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast. — tool: https://brandsweets.com/palettes/new/e63946-457b9d-f4a261-fff4e0-23201c — collection: https://brandsweets.com/palettes/playful
- **Harvest** (autumn, warm, muted) — #b5451b, #8a6a2f, #d99a2b, #f8f1e4, #2b1c12 — Pumpkin, straw and burnt gold on parchment — the autumn palette that still feels like a product, not a place-mat. — tool: https://brandsweets.com/palettes/new/b5451b-8a6a2f-d99a2b-f8f1e4-2b1c12 — collection: https://brandsweets.com/palettes/autumn
- **Cider** (autumn, warm, elegant) — #8b3a1f, #b8862b, #5f6b3a, #faf3e6, #2e1f16 — Rust, honey and a moss green on cream — the orchard palette; the green keeps it from being all one temperature. — tool: https://brandsweets.com/palettes/new/8b3a1f-b8862b-5f6b3a-faf3e6-2e1f16 — collection: https://brandsweets.com/palettes/autumn
- **Frost & Ember** (winter, bold, cool, vivid) — #1d3557, #a8dadc, #e63946, #f1faee — Navy and frost with one ember red — the classic cold-with-a-warm-accent structure, borrowed from a thousand ski posters. — tool: https://brandsweets.com/palettes/new/1d3557-a8dadc-e63946-f1faee — collection: https://brandsweets.com/palettes/winter

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f5f7df-b8bea2-4e88df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f5f7df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.