# #f50a97

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f50a97`
- RGB: rgb(245, 10, 151)
- HSL: hsl(324, 92%, 50%)
- OKLCH: oklch(0.637 0.26 353.6)
- Relative luminance: 0.2186
- Nearest named color: Fanatic Fuchsia (#ee1199, Δ 1.406) — https://brandsweets.com/colors/fanatic-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f50a97

## Tints & shades

- Tints (toward white): #f623a1, #f73bac, #f84fb4, #f967be, #fa80c9, #fb98d3, #fcb1de, #fdc4e6, #feddf0, #fff5fb
- Shades (toward black): #dc0988, #c9087c, #b0076d, #9d0761, #840652, #6c0442, #580436, #400327, #2c021b, #14010c

## Harmonies

- Complementary: #0af568
- Analogous: #dd0af5, #f50a22
- Triadic: #97f50a, #0a97f5
- Split-complementary: #22f50a, #0af5dd
- Tetradic: #f5dd0a, #0af568, #0a22f5

## Colors that go with #f50a97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #f50a97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Tomato** #ff6347 [pool] — 3 real palettes, including Night Market and Sunset Boulevard put Tomato beside #f50a97, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/tomato
- **Medium Sea Green** #3cb371 [harmony: split] — Medium Sea Green is a split-complement of #f50a97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #f50a97: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f50a97: two real palettes: Maybelline's brand system and Ulta Beauty's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #f50a97 in two real palettes: Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid). — https://brandsweets.com/colors/gold
- **Taupe** #483c32 [pool] — Taupe is paired with #f50a97 in two real palettes: Airbnb's brand system and Dunkin''s brand system, as the text colour against it. Seen in: Airbnb (https://brandsweets.com/colors/brands/airbnb), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f50a97, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.91:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e1098b (4.55:1); AA: background → #171717 (4.59:1); AAA: text → #ab076a (7.07:1)
- On black (#000000): 5.37:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f859b8 (7.11:1)

## Brands using this color

- **JetBrains** — primary #f1049f (Δ 1.639) — https://brandsweets.com/colors/brands/jetbrains-com
- **Maybelline** — secondary #ff009a (Δ 1.936) — https://brandsweets.com/colors/brands/maybelline-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f50a97-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f50a97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.