# #f4f94d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f4f94d`
- RGB: rgb(244, 249, 77)
- HSL: hsl(62, 93%, 64%)
- OKLCH: oklch(0.949 0.185 111.1)
- Relative luminance: 0.8752
- Nearest named color: Banana Bandanna (#f8f739, Δ 1.005) — https://brandsweets.com/colors/banana-bandanna
- Moods: vivid
- Page: https://brandsweets.com/colors/f4f94d

## Tints & shades

- Tints (toward white): #f4f95d, #f5fa70, #f6fa7f, #f8fb93, #f9fca1, #fafcb0, #fbfdc4, #fcfdd3, #fdfee6, #fefff5
- Shades (toward black): #f1f830, #eff613, #dbe208, #bfc507, #a2a706, #858a05, #696c04, #4c4f03, #303102, #131401

## Harmonies

- Complementary: #544ef9
- Analogous: #f9a94e, #9ef94e
- Triadic: #4ef3f9, #f94ef3
- Split-complementary: #4e9ef9, #a94ef9
- Tetradic: #4ef9a9, #544ef9, #f94e9e

## Colors that go with #f4f94d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #f4f94d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Snapchat's brand system and Robinhood's brand system put Blue beside #f4f94d, as the supporting colour. Seen in: Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f4f94d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #f4f94d in 7 real palettes, including Ferrari's brand system and Lay's's brand system, as the lead colour. Seen in: Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #f4f94d in 4 real palettes, including Heineken's brand system and Paddle's brand system, as the accent. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #f4f94d in 7 real palettes, including Calvin Klein's brand system and Tommy Hilfiger's brand system, as the lead colour. Seen in: Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 4 real palettes, including Crayon Box and Night Market put Tomato beside #f4f94d, as the lead colour. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Night Market (https://brandsweets.com/palettes/vivid#night-market), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/tomato
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #f4f94d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.13:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #777b04 (4.55:1); AA: background → #6b6b6b (4.7:1); AAA: text → #565903 (7.43:1); AAA: background → #4f4f4f (7.22:1)
- On black (#000000): 18.5:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **JetBrains** — accent #fefc4f (Δ 1.622) — https://brandsweets.com/colors/brands/jetbrains-com
- **Gumroad** — secondary #f1f333 (Δ 1.847) — https://brandsweets.com/colors/brands/gumroad-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f4f94d-babea2-4e8fdf-272d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f4f94d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.