# #f46a2a

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f46a2a`
- RGB: rgb(244, 106, 42)
- HSL: hsl(19, 90%, 56%)
- OKLCH: oklch(0.686 0.185 42.3)
- Relative luminance: 0.2971
- Nearest named color: Basketball (#ee6730, Δ 1.435) — https://brandsweets.com/colors/basketball
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f46a2a

## Tints & shades

- Tints (toward white): #f5773d, #f68551, #f79669, #f8a37c, #f9b190, #fabfa3, #fbccb6, #fcddcf, #fdebe2, #fef8f5
- Shades (toward black): #f35912, #df4f0c, #c2440a, #aa3c09, #913308, #792b06, #612205, #441804, #2c0f02, #130701

## Harmonies

- Complementary: #2ab4f4
- Analogous: #f42a4f, #f4cf2a
- Triadic: #2af46a, #6a2af4
- Split-complementary: #2af4cf, #2a4ff4
- Tetradic: #4ff42a, #2ab4f4, #cf2af4

## Colors that go with #f46a2a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f46a2a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hermès (https://brandsweets.com/colors/brands/hermes-com), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #f46a2a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #f46a2a in 6 real palettes, including Ember and Maple, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Sketch's brand system and Readymag's brand system put Blue beside #f46a2a, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #f46a2a in 4 real palettes, including Kiln and Chalkboard, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #f46a2a: 4 real palettes, including Alpine and Paper & Pine, as the supporting colour. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #f46a2a, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), LG (https://brandsweets.com/colors/brands/lg-com), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #f46a2a: 4 real palettes, including Tide's brand system and NASA's brand system, as the lead colour. Seen in: Tide (https://brandsweets.com/colors/brands/tide-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d0490b (4.53:1); AA: background → #2b2b2b (4.68:1); AAA: text → #9b3708 (7.13:1)
- On black (#000000): 6.94:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f46d2f (7.08:1)

## Brands using this color

- **Etsy** — primary #f1641e (Δ 1.389) — https://brandsweets.com/colors/brands/etsy-com
- **Hermès** — primary #f37021 (Δ 1.452) — https://brandsweets.com/colors/brands/hermes-com
- **Harley-Davidson** — secondary #fa6600 (Δ 1.609) — https://brandsweets.com/colors/brands/harley-davidson-com
- **GitLab** — primary #fc6d26 (Δ 1.703) — https://brandsweets.com/colors/brands/gitlab
- **Postman** — primary #fc6c34 (Δ 1.732) — https://brandsweets.com/colors/brands/postman-com
- **Replit** — primary #f26207 (Δ 1.838) — https://brandsweets.com/colors/brands/replit
- **dbt Labs** — primary #fc6304 (Δ 1.865) — https://brandsweets.com/colors/brands/getdbt-com
- **Grafana Labs** — secondary #ff671d (Δ 1.971) — https://brandsweets.com/colors/brands/grafana-com
- **Substack** — accent #ff6719 (Δ 1.999) — https://brandsweets.com/colors/brands/substack-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f46a2a-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f46a2a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
