# #f44201

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f44201`
- RGB: rgb(244, 66, 1)
- HSL: hsl(16, 99%, 48%)
- OKLCH: oklch(0.639 0.221 35.4)
- Relative luminance: 0.2313
- Nearest named color: orangered (#ff4500, Δ 2.272) — https://brandsweets.com/colors/orangered
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f44201

## Tints & shades

- Tints (toward white): #fe5010, #fe622a, #fe7543, #fe885d, #fe9a76, #fead8f, #ffc0a9, #ffd2c2, #ffe5db, #fff8f5
- Shades (toward black): #df3c01, #c63601, #b23001, #982901, #842401, #701e01, #561700, #421200, #290b00, #140500

## Harmonies

- Complementary: #01b3f4
- Analogous: #f4013a, #f4bb01
- Triadic: #01f442, #4201f4
- Split-complementary: #01f4bb, #013af4
- Tetradic: #3af401, #01b3f4, #bb01f4

## Colors that go with #f44201

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f44201: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Audi (https://brandsweets.com/colors/brands/audi-com), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Dodger Blue** #1e90ff [harmony, pool: split] — Dodger Blue is a split-complement of #f44201: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Figma (https://brandsweets.com/colors/brands/figma), Replit (https://brandsweets.com/colors/brands/replit), Databricks (https://brandsweets.com/colors/brands/databricks-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #f44201 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Amber** #ffbf00 [pool] — Amber is paired with #f44201 in 7 real palettes, including Heatwave and Google's brand system, as the supporting colour. Seen in: Heatwave (https://brandsweets.com/palettes/warm#heatwave), Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Glossier's brand system and Doordash's brand system put Blue beside #f44201, as the accent. Seen in: Glossier (https://brandsweets.com/colors/brands/glossier-com), Doordash (https://brandsweets.com/colors/brands/doordash-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #f44201: 4 real palettes, including NASA's brand system and Tide's brand system, as the lead colour. Seen in: NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/cobalt
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f44201: 14 real palettes, including PlanetScale's brand system and Strava's brand system, as the accent. Seen in: PlanetScale (https://brandsweets.com/colors/brands/planetscale-com), Strava (https://brandsweets.com/colors/brands/strava-com), Soundcloud (https://brandsweets.com/colors/brands/soundcloud-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #f44201: 8 real palettes, including Ember and 3M's brand system, as the supporting colour. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), 3M (https://brandsweets.com/colors/brands/3m-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.73:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #da3b01 (4.56:1); AA: background → #1c1c1c (4.57:1); AAA: text → #a22c01 (7.25:1)
- On black (#000000): 5.63:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fe662f (7.16:1)

## Brands using this color

- **Glossier** — secondary #f94200 (Δ 0.969) — https://brandsweets.com/colors/brands/glossier-com
- **Reddit** — secondary #fc4301 (Δ 1.593) — https://brandsweets.com/colors/brands/reddit-com
- **Figma** — primary #f24e1e (Δ 1.64) — https://brandsweets.com/colors/brands/figma
- **Figma** — logoRed #f24e1e (Δ 1.64) — https://brandsweets.com/colors/brands/figma
- **Cursor** — primary #f54e00 (Δ 1.831) — https://brandsweets.com/colors/brands/cursor-com
- **Cursor** — secondary #f54e00 (Δ 1.831) — https://brandsweets.com/colors/brands/cursor-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f44201-c4ab9c-62cbb4-2d291f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f44201" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.