# #f40baa

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f40baa`
- RGB: rgb(244, 11, 170)
- HSL: hsl(319, 91%, 50%)
- OKLCH: oklch(0.643 0.267 347.6)
- Relative luminance: 0.2237
- Nearest named color: Fanatic Fuchsia (#ee1199, Δ 2.743) — https://brandsweets.com/colors/fanatic-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f40baa

## Tints & shades

- Tints (toward white): #f524b3, #f63cbb, #f750c2, #f868ca, #f980d3, #fa99db, #fbb1e4, #fcc5eb, #fdddf3, #fff5fc
- Shades (toward black): #db0a99, #c8098b, #af087a, #9c076d, #84065c, #6b054b, #58043d, #3f032c, #2c021f, #13010e

## Harmonies

- Complementary: #0bf455
- Analogous: #c90bf4, #f40b36
- Triadic: #aaf40b, #0baaf4
- Split-complementary: #36f40b, #0bf4c9
- Tetradic: #f4c90b, #0bf455, #0b36f4

## Colors that go with #f40baa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #f40baa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #f40baa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #f40baa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #f40baa: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #f40baa, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f40baa, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #f40baa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #f40baa, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.84:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #db0a99 (4.65:1); AA: background → #1a1a1a (4.54:1); AAA: text → #a60874 (7.22:1)
- On black (#000000): 5.47:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f755c4 (7.05:1)

## Brands using this color

- **JetBrains** — primary #f1049f (Δ 1.695) — https://brandsweets.com/colors/brands/jetbrains-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f40baa-c19fb2-74cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f40baa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
