# #f37ccf

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f37ccf`
- RGB: rgb(243, 124, 207)
- HSL: hsl(318, 83%, 72%)
- OKLCH: oklch(0.747 0.174 340.1)
- Relative luminance: 0.3797
- Nearest named color: Bubblegum Beam (#f887c7, Δ 3.217) — https://brandsweets.com/colors/bubblegum-beam
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/f37ccf

## Tints & shades

- Tints (toward white): #f48ad4, #f594d8, #f6a2dd, #f7abe0, #f8b9e5, #fac7eb, #fbd0ee, #fcdef3, #fde8f6, #fef6fc
- Shades (toward black): #f05cc3, #ed3bb7, #ea1fad, #d21499, #b11081, #910d69, #700a52, #54083d, #330525, #13020e

## Harmonies

- Complementary: #7cf3a0
- Analogous: #db7cf3, #f37c94
- Triadic: #cff37c, #7ccff3
- Split-complementary: #94f37c, #7cf3db
- Tetradic: #f3db7c, #7cf3a0, #7c94f3

## Colors that go with #f37ccf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #f37ccf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f37ccf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #f37ccf in 3 real palettes, including Mercury's brand system and Netlify's brand system, as the supporting colour. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #f37ccf in 3 real palettes, including Meadow and Blossom, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Dark Turquoise** #00ced1 [harmony: split] — Dark Turquoise is a split-complement of #f37ccf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkturquoise
- **Yellow Green** #9acd32 [harmony: split] — Yellow Green is a split-complement of #f37ccf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/yellowgreen
- **Amber** #ffbf00 [pool] — Amber is paired with #f37ccf in two real palettes: Gumroad's brand system and Beach Hut, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Midnight Blue** #191970 [pool] — Two real palettes: Lavender Haze and Railway's brand system put Midnight Blue beside #f37ccf, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.44:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #db14a0 (4.55:1); AA: background → #3b3b3b (4.58:1); AAA: text → #a30f77 (7.26:1); AAA: background → #1a1a1a (7.12:1)
- On black (#000000): 8.59:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f37ccf-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f37ccf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.