# #f372ec

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f372ec`
- RGB: rgb(243, 114, 236)
- HSL: hsl(303, 84%, 70%)
- OKLCH: oklch(0.746 0.212 329.6)
- Relative luminance: 0.3715
- Nearest named color: Avant-Garde Pink (#ff77ee, Δ 2.47) — https://brandsweets.com/colors/avant-garde-pink
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/f372ec

## Tints & shades

- Tints (toward white): #f480ee, #f58ef0, #f698f1, #f7a6f3, #f8b4f5, #fac2f7, #fbd0f9, #fcd9fa, #fde8fc, #fef6fe
- Shades (toward black): #f051e8, #ed35e4, #eb14e0, #ce12c5, #ae0fa6, #8d0c86, #710a6b, #50074c, #340431, #130212

## Harmonies

- Complementary: #72f379
- Analogous: #b972f3, #f372ac
- Triadic: #ecf372, #72ecf3
- Split-complementary: #acf372, #72f3b9
- Tetradic: #f3b972, #72f379, #72acf3

## Colors that go with #f372ec

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #f372ec on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #f372ec: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Medium Aquamarine** #66cdaa [harmony: split] — Medium Aquamarine is a split-complement of #f372ec: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumaquamarine
- **Yellow Green** #9acd32 [harmony: split] — Yellow Green is a split-complement of #f372ec: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/yellowgreen
- **Taupe** #483c32 [pool] — Taupe is paired with #f372ec in two real palettes: Loom's brand system and Meadow, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Goldenrod** #daa520 [harmony: triadic] — Goldenrod completes a triad with #f372ec — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/goldenrod
- **Dark Turquoise** #00ced1 [harmony: triadic] — Dark Turquoise completes a triad with #f372ec — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkturquoise
- **Amber** #ffbf00 [pool] — Amber is paired with #f372ec in Gumroad's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ce12c5 (4.65:1); AA: background → #383838 (4.71:1); AAA: text → #9b0d94 (7.29:1); AAA: background → #171717 (7.2:1)
- On black (#000000): 8.43:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f372ec-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f372ec" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
