# #f344aa

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f344aa`
- RGB: rgb(243, 68, 170)
- HSL: hsl(325, 88%, 61%)
- OKLCH: oklch(0.669 0.229 349.4)
- Relative luminance: 0.2609
- Nearest named color: Burning Raspberry (#ff0599, Δ 4.726) — https://brandsweets.com/colors/burning-raspberry
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f344aa

## Tints & shades

- Tints (toward white): #f457b3, #f566b9, #f679c2, #f88ccb, #f99fd3, #faaeda, #fbc1e3, #fcd4eb, #fde2f2, #fef5fb
- Shades (toward black): #f1279d, #f00f92, #d30d81, #b60c6f, #9e0a60, #81084f, #65063d, #48052c, #30031d, #13010c

## Harmonies

- Complementary: #44f38d
- Analogous: #e444f3, #f34453
- Triadic: #aaf344, #44aaf3
- Split-complementary: #53f344, #44f3e4
- Tetradic: #f3e444, #44f38d, #4453f3

## Colors that go with #f344aa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #f344aa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Tomato** #ff6347 [harmony, pool: analogous] — Tomato is #f344aa's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/tomato
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #f344aa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #f344aa: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f344aa, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #f344aa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #f344aa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #f344aa, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.38:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e10e89 (4.54:1); AA: background → #242424 (4.6:1); AAA: text → #a80b66 (7.23:1)
- On black (#000000): 6.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f55cb5 (7.08:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f344aa-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f344aa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.