# #f312cd

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f312cd`
- RGB: rgb(243, 18, 205)
- HSL: hsl(310, 90%, 51%)
- OKLCH: oklch(0.659 0.284 337.6)
- Relative luminance: 0.239
- Nearest named color: Cupid’s Eye (#ff22dd, Δ 3.341) — https://brandsweets.com/colors/cupids-eye
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f312cd

## Tints & shades

- Tints (toward white): #f42ad2, #f53dd6, #f655db, #f76ee0, #f986e5, #fa99ea, #fbb1ef, #fccaf4, #fdddf8, #fef5fd
- Shades (toward black): #df0cbc, #cb0bab, #b30997, #9b0883, #880772, #6f065e, #570549, #3f0335, #2c0225, #130110

## Harmonies

- Complementary: #12f337
- Analogous: #a812f3, #f3125d
- Triadic: #cdf312, #12cdf3
- Split-complementary: #5df312, #12f3a8
- Tetradic: #f3a812, #12f337, #125df3

## Colors that go with #f312cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #f312cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #f312cd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #f312cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #f312cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #f312cd in two real palettes: Snyk's brand system and The Ordinary's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f312cd: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f312cd, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #f312cd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.63:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d50bb4 (4.63:1); AA: background → #1f1f1f (4.54:1); AAA: text → #a00887 (7.29:1)
- On black (#000000): 5.78:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f651da (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f312cd-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f312cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.