# #f240d7

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f240d7`
- RGB: rgb(242, 64, 215)
- HSL: hsl(309, 87%, 60%)
- OKLCH: oklch(0.684 0.259 335)
- Relative luminance: 0.2745
- Nearest named color: Cupid’s Eye (#ff22dd, Δ 3.333) — https://brandsweets.com/colors/cupids-eye
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f240d7

## Tints & shades

- Tints (toward white): #f353db, #f466df, #f575e2, #f788e6, #f89bea, #f9aeee, #fbc1f2, #fccff5, #fde2f9, #fef5fd
- Shades (toward black): #f024d1, #ea10c9, #cd0eb0, #b50d9c, #990b83, #7c096b, #640756, #48053e, #300329, #130110

## Harmonies

- Complementary: #40f25b
- Analogous: #b440f2, #f2407e
- Triadic: #d7f240, #40d7f2
- Split-complementary: #7ef240, #40f2b4
- Tetradic: #f2b440, #40f25b, #407ef2

## Colors that go with #f240d7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #f240d7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #f240d7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #f240d7: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #f240d7 in two real palettes: Snyk's brand system and The Ordinary's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f240d7, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #f240d7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #f240d7, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #f240d7: Terminal, as the supporting colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.24:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d70fb9 (4.51:1); AA: background → #262626 (4.68:1); AAA: text → #a20b8c (7.09:1)
- On black (#000000): 6.49:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f353db (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f240d7-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f240d7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.