# #f0ddfd

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f0ddfd`
- RGB: rgb(240, 221, 253)
- HSL: hsl(276, 89%, 93%)
- OKLCH: oklch(0.922 0.047 311.7)
- Relative luminance: 0.7733
- Nearest named color: Grape Taffy (#f4daf1, Δ 1.613) — https://brandsweets.com/colors/grape-taffy
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/f0ddfd

## Tints & shades

- Tints (toward white): #f2e2fd, #f2e2fd, #f5e7fe, #f5e7fe, #f7ecfe, #f7ecfe, #f9f1fe, #f9f1fe, #fbf5fe, #fbf5fe
- Shades (toward black): #ddb2fb, #cb87f8, #b85bf5, #a530f3, #930eec, #780bc1, #5d0995, #42066a, #27043f, #0c0113

## Harmonies

- Complementary: #eafddd
- Analogous: #e0ddfd, #fdddfa
- Triadic: #fdf0dd, #ddfdf0
- Split-complementary: #fafddd, #ddfde0
- Tetradic: #fde0dd, #eafddd, #ddfafd

## Colors that go with #f0ddfd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #f0ddfd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Turquoise** #00ced1 [harmony, pool: triadic] — Dark Turquoise completes a triad with #f0ddfd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Prisma (https://brandsweets.com/colors/brands/prisma-io), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/darkturquoise
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #f0ddfd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Playground (https://brandsweets.com/palettes/bold#playground), Meadow (https://brandsweets.com/palettes/light#meadow), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/emerald-green
- **Goldenrod** #daa520 [harmony, pool: split] — Goldenrod is a split-complement of #f0ddfd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Fireside (https://brandsweets.com/palettes/dark#fireside), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Candlelight (https://brandsweets.com/palettes/warm#candlelight). — https://brandsweets.com/colors/goldenrod
- **Lilac** #c8a2c8 [harmony, pool: analogous] — Lilac is #f0ddfd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/lilac
- **Yellow Green** #9acd32 [harmony, pool: complementary] — Yellow Green sits directly opposite #f0ddfd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Steam (https://brandsweets.com/colors/brands/steampowered-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com), Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/yellowgreen
- **Amber** #ffbf00 [pool] — Amber is paired with #f0ddfd in 21 real palettes, including Blueprint and Binance's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Binance (https://brandsweets.com/colors/brands/binance-com), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 47 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #f0ddfd, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a939f3 (4.6:1); AA: background → #666666 (4.5:1); AAA: text → #840cd4 (7.04:1); AAA: background → #474747 (7.29:1)
- On black (#000000): 16.47:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f0ddfd-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f0ddfd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.