# #f0199a

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#f0199a`
- RGB: rgb(240, 25, 154)
- HSL: hsl(324, 88%, 52%)
- OKLCH: oklch(0.633 0.253 351.9)
- Relative luminance: 0.2155
- Nearest named color: Fanatic Fuchsia (#ee1199, Δ 0.642) — https://brandsweets.com/colors/fanatic-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/f0199a

## Tints & shades

- Tints (toward white): #f231a5, #f344ad, #f55cb8, #f66fc0, #f787ca, #f99fd5, #fab2dd, #fccae8, #fdddf0, #fef5fb
- Shades (toward black): #e10e8d, #c90d7e, #b60c72, #9e0a63, #860954, #6e0745, #560636, #43042a, #2b031b, #13010c

## Harmonies

- Complementary: #19f06f
- Analogous: #db19f0, #f0192e
- Triadic: #9af019, #199af0
- Split-complementary: #2ef019, #19f0db
- Tetradic: #f0db19, #19f06f, #192ef0

## Colors that go with #f0199a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #f0199a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Tomato** #ff6347 [pool] — 3 real palettes, including Night Market and Sunset Boulevard put Tomato beside #f0199a, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/tomato
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #f0199a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #f0199a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #f0199a: two real palettes: Maybelline's brand system and Ulta Beauty's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #f0199a in two real palettes: Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid). — https://brandsweets.com/colors/gold
- **Taupe** #483c32 [pool] — Taupe is paired with #f0199a in two real palettes: Airbnb's brand system and Dunkin''s brand system, as the text colour against it. Seen in: Airbnb (https://brandsweets.com/colors/brands/airbnb), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #f0199a, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.95:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e10e8d (4.52:1); AA: background → #171717 (4.53:1); AAA: text → #a80b69 (7.2:1)
- On black (#000000): 5.31:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f55cb8 (7.11:1)

## Brands using this color

- **JetBrains** — primary #f1049f (Δ 1.215) — https://brandsweets.com/colors/brands/jetbrains-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/f0199a-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#f0199a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.