# #effe48

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#effe48`
- RGB: rgb(239, 254, 72)
- HSL: hsl(65, 99%, 64%)
- OKLCH: oklch(0.956 0.194 114.2)
- Relative luminance: 0.897
- Nearest named color: Biohazard Suit (#fbfb4c, Δ 1.804) — https://brandsweets.com/colors/biohazard-suit
- Moods: vivid
- Page: https://brandsweets.com/colors/effe48

## Tints & shades

- Tints (toward white): #f0fe58, #f2fe6c, #f3fe7b, #f5fe8f, #f7ff9f, #f8ffae, #faffc2, #fbffd1, #fdffe6, #fefff5
- Shades (toward black): #ecfe2a, #eafe0b, #d6e901, #bacb01, #9ead01, #828e01, #667001, #4a5100, #2f3300, #131400

## Harmonies

- Complementary: #5748fe
- Analogous: #feb248, #94fe48
- Triadic: #48effe, #fe48ef
- Split-complementary: #4894fe, #b248fe
- Tetradic: #48feb2, #5748fe, #fe4894

## Colors that go with #effe48

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Snapchat's brand system and Robinhood's brand system put Blue beside #effe48, as the supporting colour. Seen in: Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #effe48 in 5 real palettes, including Ferrari's brand system and Lay's's brand system, as the lead colour. Seen in: Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #effe48 in 4 real palettes, including Heineken's brand system and Paddle's brand system, as the accent. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #effe48 in 6 real palettes, including Calvin Klein's brand system and Tommy Hilfiger's brand system, as the lead colour. Seen in: Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #effe48: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #effe48 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #effe48: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Deep Pink** #ff1493 [pool] — 3 real palettes, including JetBrains's brand system and Arcade put Deep Pink beside #effe48, as the lead colour. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.11:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #707a01 (4.69:1); AA: background → #6e6e6e (4.6:1); AAA: text → #545b00 (7.31:1); AAA: background → #525252 (7.05:1)
- On black (#000000): 18.94:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/effe48-b8bea2-4e88df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#effe48" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.