# #efe69a

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efe69a`
- RGB: rgb(239, 230, 154)
- HSL: hsl(54, 73%, 77%)
- OKLCH: oklch(0.915 0.096 102.3)
- Relative luminance: 0.7728
- Nearest named color: Beekeeper (#f6e491, Δ 1.215) — https://brandsweets.com/colors/beekeeper
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efe69a

## Tints & shades

- Tints (toward white): #f1e9a2, #f2ebab, #f3edb4, #f5efbd, #f7f2ca, #f8f4d3, #f9f7dc, #fbf9e5, #fcfbed, #fefdf6
- Shades (toward black): #eadf7b, #e5d757, #e0cf38, #d4c221, #b5a61c, #928517, #736912, #544d0d, #312c08, #121003

## Harmonies

- Complementary: #9aa2ef
- Analogous: #efbc9a, #cdef9a
- Triadic: #9aefe7, #e79aef
- Split-complementary: #9acdef, #bc9aef
- Tetradic: #9aefbc, #9aa2ef, #ef9acd

## Colors that go with #efe69a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efe69a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Sand** #c2b280 [harmony, pool: analogous] — Sand is #efe69a's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Greige (https://brandsweets.com/palettes/neutral#greige), Sonos (https://brandsweets.com/colors/brands/sonos-com), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sand
- **Sky Blue** #87ceeb [harmony, pool: split] — Sky Blue is a split-complement of #efe69a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/skyblue
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #efe69a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/lilac
- **Amber** #ffbf00 [pool] — Amber is paired with #efe69a in 7 real palettes, including Binance's brand system and Ember, as the supporting colour. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Binance's brand system put Blue beside #efe69a, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Nursery and Blush put Blush Pink beside #efe69a, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 4 real palettes, including Woodsmoke and Typewriter put Brown beside #efe69a, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Garnet (https://brandsweets.com/palettes/warm#garnet), Velvet (https://brandsweets.com/palettes/luxury#velvet). — https://brandsweets.com/colors/brown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #807514 (4.7:1); AA: background → #636363 (4.71:1); AAA: text → #61590f (7.13:1); AAA: background → #474747 (7.28:1)
- On black (#000000): 16.46:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efe69a-bebea2-4ea2df-292d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efe69a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.