# #efd1f5

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efd1f5`
- RGB: rgb(239, 209, 245)
- HSL: hsl(290, 64%, 89%)
- OKLCH: oklch(0.897 0.058 320.6)
- Relative luminance: 0.7054
- Nearest named color: Bubblegum Crisis (#eeccee, Δ 1.363) — https://brandsweets.com/colors/bubblegum-crisis
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/efd1f5

## Tints & shades

- Tints (toward white): #f0d5f6, #f2d9f7, #f3def8, #f5e2f9, #f6e6f9, #f6e6f9, #f8eafa, #f9eefb, #fbf2fc, #fcf7fd
- Shades (toward black): #e3b0ee, #d68ae5, #ca68de, #bd43d6, #ab2bc5, #8a239f, #6d1c7d, #4c1358, #2f0c36, #0f0411

## Harmonies

- Complementary: #d7f5d1
- Analogous: #ddd1f5, #f5d1e9
- Triadic: #f5efd1, #d1f5ef
- Split-complementary: #e9f5d1, #d1f5dd
- Tetradic: #f5ddd1, #d7f5d1, #d1e9f5

## Colors that go with #efd1f5

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #efd1f5: softer than #000 and cool enough to feel like part of the same palette. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Dark Turquoise** #00ced1 [harmony, pool: triadic] — Dark Turquoise completes a triad with #efd1f5 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Prisma (https://brandsweets.com/colors/brands/prisma-io), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/darkturquoise
- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #efd1f5 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Playground (https://brandsweets.com/palettes/bold#playground), Meadow (https://brandsweets.com/palettes/light#meadow), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/emerald-green
- **Goldenrod** #daa520 [harmony, pool: triadic] — Goldenrod completes a triad with #efd1f5 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Fireside (https://brandsweets.com/palettes/dark#fireside), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/goldenrod
- **Lilac** #c8a2c8 [harmony, pool: analogous] — Lilac is #efd1f5's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Plum** #dda0dd [harmony, pool: analogous] — Plum is #efd1f5's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com). — https://brandsweets.com/colors/plum
- **Amber** #ffbf00 [pool] — Amber is paired with #efd1f5 in 21 real palettes, including Blueprint and Ember, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 47 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #efd1f5, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.39:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ba3ad4 (4.52:1); AA: background → #5e5e5e (4.67:1); AAA: text → #8e24a3 (7.16:1); AAA: background → #424242 (7.23:1)
- On black (#000000): 15.11:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efd1f5-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efd1f5" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.