# #efd1cc

A color — warm, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efd1cc`
- RGB: rgb(239, 209, 204)
- HSL: hsl(9, 52%, 87%)
- OKLCH: oklch(0.884 0.034 29)
- Relative luminance: 0.6831
- Nearest named color: Blushing Coconut (#ebd5ca, Δ 1.258) — https://brandsweets.com/colors/blushing-coconut
- Moods: warm, light, clean
- Page: https://brandsweets.com/colors/efd1cc

## Tints & shades

- Tints (toward white): #f0d5d0, #f2d9d4, #f3dcd8, #f4e0dc, #f6e7e4, #f8eae8, #f9eeec, #faf1ef, #fbf5f3, #fdf8f7
- Shades (toward black): #e5b6ae, #da978b, #d07b6c, #c75f4d, #b24b38, #8f3c2d, #702f23, #51221a, #2f130f, #100605

## Harmonies

- Complementary: #cdeaef
- Analogous: #efcdd9, #efe3cd
- Triadic: #cdefd2, #d2cdef
- Split-complementary: #cdefe3, #cdd9ef
- Tetradic: #d9efcd, #cdeaef, #e3cdef

## Colors that go with #efd1cc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efd1cc: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: triadic] — Lilac completes a triad with #efd1cc — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Sky Blue** #87ceeb [harmony, pool: split] — Sky Blue is a split-complement of #efd1cc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Oatly (https://brandsweets.com/colors/brands/oatly-com), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/skyblue
- **Amber** #ffbf00 [pool] — Amber is paired with #efd1cc in 7 real palettes, including Blueprint and Ember, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #efd1cc, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Uber (https://brandsweets.com/colors/brands/uber-com). — https://brandsweets.com/colors/blue
- **Brown** #a52a2a [pool] — 4 real palettes, including Woodsmoke and Velvet put Brown beside #efd1cc, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #efd1cc: 7 real palettes, including Estate and Dusk, as the supporting colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #efd1cc: 4 real palettes, including Blue Mono and Oreo's brand system, as the lead colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Oreo (https://brandsweets.com/colors/brands/oreo-com), Glacier (https://brandsweets.com/palettes/cool#glacier), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.43:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c2513d (4.63:1); AA: background → #5e5e5e (4.53:1); AAA: text → #933e2f (7.07:1); AAA: background → #424242 (7.02:1)
- On black (#000000): 14.66:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Fitbit** — accent #edcdca (Δ 1.055) — https://brandsweets.com/colors/brands/fitbit-com

## Curated palettes containing it

- **Candlelight** (wedding, warm, luxury, elegant) — #7a1f2e, #c9a227, #f2d7c9, #fffaf3, #2e1a1a — Burgundy, gold and a blush on warm white — the evening wedding set; burgundy carries the formality, blush the softness. — tool: https://brandsweets.com/palettes/new/7a1f2e-c9a227-f2d7c9-fffaf3-2e1a1a — collection: https://brandsweets.com/palettes/wedding

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efd1cc-c4a79c-62cba8-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efd1cc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.