# #efcff7

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efcff7`
- RGB: rgb(239, 207, 247)
- HSL: hsl(288, 71%, 89%)
- OKLCH: oklch(0.894 0.064 319.5)
- Relative luminance: 0.6969
- Nearest named color: Bubblegum Crisis (#eeccee, Δ 1.277) — https://brandsweets.com/colors/bubblegum-crisis
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/efcff7

## Tints & shades

- Tints (toward white): #f0d3f8, #f2d8f8, #f3dcf9, #f5e0fa, #f6e5fb, #f6e5fb, #f8e9fb, #f9eefc, #fbf2fd, #fcf6fe
- Shades (toward black): #e3acf1, #d685ea, #ca62e4, #bd3bde, #ab23cd, #8a1ca6, #6d1683, #4c105c, #2f0a39, #0f0311

## Harmonies

- Complementary: #d7f7cf
- Analogous: #dbcff7, #f7cfeb
- Triadic: #f7efcf, #cff7ef
- Split-complementary: #ebf7cf, #cff7db
- Tetradic: #f7dbcf, #d7f7cf, #cfebf7

## Colors that go with #efcff7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #efcff7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Goldenrod** #daa520 [harmony, pool: triadic] — Goldenrod completes a triad with #efcff7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Fireside (https://brandsweets.com/palettes/dark#fireside), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/goldenrod
- **Lilac** #c8a2c8 [harmony, pool: analogous] — Lilac is #efcff7's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #efcff7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/emerald-green
- **Amber** #ffbf00 [pool] — Amber is paired with #efcff7 in 7 real palettes, including Blueprint and Ember, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #efcff7, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Brown** #a52a2a [pool] — 4 real palettes, including Velvet and Garnet put Brown beside #efcff7, as the lead colour. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Burlywood** #deb887 [pool] — Burlywood is paired with #efcff7 in 6 real palettes, including Velvet and Coffee Bar, as the accent. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.41:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ba32dc (4.59:1); AA: background → #5e5e5e (4.61:1); AAA: text → #8e1daa (7.23:1); AAA: background → #424242 (7.15:1)
- On black (#000000): 14.94:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efcff7-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efcff7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.