# #efcfbe

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efcfbe`
- RGB: rgb(239, 207, 190)
- HSL: hsl(21, 60%, 84%)
- OKLCH: oklch(0.877 0.043 49.7)
- Relative luminance: 0.6669
- Nearest named color: Apricot Freeze (#f3cfb7, Δ 1.045) — https://brandsweets.com/colors/apricot-freeze
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efcfbe

## Tints & shades

- Tints (toward white): #f0d2c2, #f2d8ca, #f3dbce, #f5e1d6, #f6e4da, #f7e7de, #f9ede7, #faf0eb, #fcf6f3, #fdf9f7
- Shades (toward black): #e7b79d, #de9f7c, #d6875c, #ce6f3b, #b45c2d, #934b25, #723b1d, #522a14, #31190c, #100804

## Harmonies

- Complementary: #bedeef
- Analogous: #efbec5, #efe7be
- Triadic: #beefcf, #cfbeef
- Split-complementary: #beefe7, #bec5ef
- Tetradic: #c5efbe, #bedeef, #e7beef

## Colors that go with #efcfbe

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efcfbe: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #efcfbe: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/lilac
- **Sand** #c2b280 [harmony, pool: analogous] — Sand is #efcfbe's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Bramble (https://brandsweets.com/palettes/muted#bramble), Greige (https://brandsweets.com/palettes/neutral#greige), Sonos (https://brandsweets.com/colors/brands/sonos-com). — https://brandsweets.com/colors/sand
- **Sky Blue** #87ceeb [harmony, pool: complementary] — Sky Blue sits directly opposite #efcfbe on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Oatly (https://brandsweets.com/colors/brands/oatly-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop). — https://brandsweets.com/colors/skyblue
- **Amber** #ffbf00 [pool] — Amber is paired with #efcfbe in 6 real palettes, including Blueprint and Ember, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and Dropbox's brand system put Blue beside #efcfbe, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Uber (https://brandsweets.com/colors/brands/uber-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Brown** #a52a2a [pool] — 4 real palettes, including Woodsmoke and Velvet put Brown beside #efcfbe, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #efcfbe: 7 real palettes, including Estate and Dusk, as the supporting colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Dusk (https://brandsweets.com/palettes/cool#dusk), Coastal (https://brandsweets.com/palettes/cool#coastal), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.46:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b45c2d (4.66:1); AA: background → #5c5c5c (4.57:1); AAA: text → #874522 (7.23:1); AAA: background → #404040 (7.08:1)
- On black (#000000): 14.34:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Fitbit** — accent #edcdca (Δ 1.878) — https://brandsweets.com/colors/brands/fitbit-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efcfbe-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efcfbe" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.