# #efc7c8

A color — warm, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efc7c8`
- RGB: rgb(239, 199, 200)
- HSL: hsl(358, 56%, 86%)
- OKLCH: oklch(0.864 0.046 16.4)
- Relative luminance: 0.6337
- Nearest named color: Berry Good (#edc3c5, Δ 1.055) — https://brandsweets.com/colors/berry-good
- Moods: warm, light, clean
- Page: https://brandsweets.com/colors/efc7c8

## Tints & shades

- Tints (toward white): #f0cbcd, #f2cfd0, #f4d7d8, #f5dbdc, #f6dfe0, #f7e3e4, #f8e7e8, #fbefef, #fcf3f3, #fdf7f7
- Shades (toward black): #e6a7aa, #dd888b, #d36468, #ca4449, #b33237, #932a2d, #732123, #501618, #300d0f, #100405

## Harmonies

- Complementary: #c7efee
- Analogous: #efc7dd, #efdac7
- Triadic: #c9efc7, #c7c9ef
- Split-complementary: #c7efda, #c7ddef
- Tetradic: #ddefc7, #c7efee, #dac7ef

## Colors that go with #efc7c8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efc7c8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Sky Blue** #87ceeb [harmony, pool: split] — Sky Blue is a split-complement of #efc7c8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Oatly (https://brandsweets.com/colors/brands/oatly-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/skyblue
- **Amber** #ffbf00 [pool] — Amber is paired with #efc7c8 in 4 real palettes, including Blueprint and Ember, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ember (https://brandsweets.com/palettes/bold#ember), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/amber
- **Brown** #a52a2a [pool] — 4 real palettes, including Woodsmoke and Velvet put Brown beside #efc7c8, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Velvet (https://brandsweets.com/palettes/luxury#velvet), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #efc7c8: 5 real palettes, including Estate and Clean Beauty, as the supporting colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #efc7c8: 8 real palettes, including Bramble and Clean Beauty, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #efc7c8: 4 real palettes, including Blueprint and Blue Mono, as the supporting colour. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Terminal (https://brandsweets.com/palettes/technical#terminal), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #efc7c8 in 6 real palettes, including Cartier's brand system and Casper Sleep's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.54:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #cb484c (4.59:1); AA: background → #595959 (4.56:1); AAA: text → #a32e32 (7.01:1); AAA: background → #3d3d3d (7.07:1)
- On black (#000000): 13.67:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Victoria's Secret** — secondary #f4c6cf (Δ 1.341) — https://brandsweets.com/colors/brands/victoriassecret-com
- **Fitbit** — accent #edcdca (Δ 1.467) — https://brandsweets.com/colors/brands/fitbit-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efc7c8-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efc7c8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.