# #efc49f

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efc49f`
- RGB: rgb(239, 196, 159)
- HSL: hsl(28, 71%, 78%)
- OKLCH: oklch(0.849 0.07 62.4)
- Relative luminance: 0.6033
- Nearest named color: Bellini (#f4c9b1, Δ 2.476) — https://brandsweets.com/colors/bellini
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efc49f

## Tints & shades

- Tints (toward white): #f0caa8, #f2cfb1, #f3d4b9, #f5dac2, #f6dfcb, #f8e4d3, #f9eadc, #fbefe5, #fcf4ee, #fefaf6
- Shades (toward black): #eab281, #e49c5e, #de893f, #d17523, #b3641e, #945319, #713f13, #532e0e, #301b08, #110a03

## Harmonies

- Complementary: #9fcaef
- Analogous: #ef9fa2, #efec9f
- Triadic: #9fefc4, #c49fef
- Split-complementary: #9fefec, #9fa2ef
- Tetradic: #a2ef9f, #9fcaef, #ec9fef

## Colors that go with #efc49f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efc49f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: split] — Lilac is a split-complement of #efc49f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/lilac
- **Deep Sky Blue** #00bfff [harmony, pool: complementary] — Deep Sky Blue sits directly opposite #efc49f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/deepskyblue
- **Brown** #a52a2a [pool] — 4 real palettes, including Velvet and Woodsmoke put Brown beside #efc49f, as the lead colour. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Garnet (https://brandsweets.com/palettes/warm#garnet), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #efc49f: 5 real palettes, including Coastal and Estate, as the lead colour. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Estate (https://brandsweets.com/palettes/luxury#estate), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #efc49f: 4 real palettes, including Desert Road and Clean Beauty, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #efc49f: 6 real palettes, including Webflow's brand system and NBA's brand system, as the accent. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #efc49f in 9 real palettes, including Cartier's brand system and Casper Sleep's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.61:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ae611e (4.64:1); AA: background → #545454 (4.71:1); AAA: text → #834916 (7.17:1); AAA: background → #383838 (7.3:1)
- On black (#000000): 13.07:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Mint Chip** (pastel, light, clean) — #98d8c8, #c8e6c9, #f7c8a0, #fbfffd, #1f3a33 — Mint and celadon with a peach accent — fresh without being clinical; the deep green text keeps it grounded. — tool: https://brandsweets.com/palettes/new/98d8c8-c8e6c9-f7c8a0-fbfffd-1f3a33 — collection: https://brandsweets.com/palettes/pastel
- **Kiln** (earthy, dark, warm) — #d17f4a, #9c8b7a, #e7c9a1, #2a221d, #f3ebe1 — Fired clay and ash on a dark umber — the earthy dark mode; warm enough that the dark surface reads as material, not void. — tool: https://brandsweets.com/palettes/new/d17f4a-9c8b7a-e7c9a1-2a221d-f3ebe1 — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efc49f-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efc49f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
