# #efb261

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efb261`
- RGB: rgb(239, 178, 97)
- HSL: hsl(34, 82%, 66%)
- OKLCH: oklch(0.804 0.121 72.4)
- Relative luminance: 0.5105
- Nearest named color: Artisans Gold (#f2ab46, Δ 2.353) — https://brandsweets.com/colors/artisans-gold
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/efb261

## Tints & shades

- Tints (toward white): #f1b96f, #f2bf7d, #f4c890, #f5cf9e, #f7d6ab, #f8ddb9, #f9e4c7, #fbedda, #fdf4e8, #fefaf6
- Shades (toward black): #eda445, #ea972a, #da8516, #be7413, #a26310, #87520d, #6b410b, #4a2d07, #2e1c05, #130b02

## Harmonies

- Complementary: #619fef
- Analogous: #ef6b61, #e6ef61
- Triadic: #61efb2, #b261ef
- Split-complementary: #61e6ef, #6b61ef
- Tetradic: #61ef6b, #619fef, #ef61e6

## Colors that go with #efb261

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efb261: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Coastal (https://brandsweets.com/palettes/cool#coastal), Disney (https://brandsweets.com/colors/brands/disney-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: complementary] — Deep Sky Blue sits directly opposite #efb261 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Learning App (https://brandsweets.com/palettes/playful#learning-app), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/deepskyblue
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and League of Legends's brand system put Blue beside #efb261, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Bumble (https://brandsweets.com/colors/brands/bumble-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #efb261: 5 real palettes, including Coastal and Open House, as the lead colour. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house), Diner (https://brandsweets.com/palettes/vivid#diner), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Midnight Luxe put Champagne beside #efb261, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #efb261: 4 real palettes, including Desert Road and Bramble, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #efb261: 6 real palettes, including Webflow's brand system and Gopro's brand system, as the accent. Seen in: Webflow (https://brandsweets.com/colors/brands/webflow-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #efb261 in 10 real palettes, including Retro Pop and Tequila Sunrise, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.87:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a76611 (4.61:1); AA: background → #4d4d4d (4.51:1); AAA: text → #7d4c0c (7.21:1); AAA: background → #303030 (7.05:1)
- On black (#000000): 11.21:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Velvet** (luxury, dark, bold) — #9f1239, #6b2a47, #e5b769, #120a10, #f5e9ee — Burgundy and plum on near-black with a brass accent — theatre, wine, and anything that wants to feel after-dark. — tool: https://brandsweets.com/palettes/new/9f1239-6b2a47-e5b769-120a10-f5e9ee — collection: https://brandsweets.com/palettes/luxury

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efb261-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efb261" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
