# #efafec

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efafec`
- RGB: rgb(239, 175, 236)
- HSL: hsl(303, 67%, 81%)
- OKLCH: oklch(0.833 0.108 328.1)
- Relative luminance: 0.5507
- Nearest named color: Land of Dreams (#edabe6, Δ 1.173) — https://brandsweets.com/colors/land-of-dreams
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efafec

## Tints & shades

- Tints (toward white): #f1b7ee, #f2bbef, #f3c3f1, #f5ccf3, #f7d4f5, #f7d9f6, #f9e1f8, #fbeafa, #fceefb, #fdf6fd
- Shades (toward black): #e88ce4, #e26edd, #dc4cd4, #d52acc, #b724b0, #951d8f, #73176e, #51104e, #330a31, #110310

## Harmonies

- Complementary: #aeefb1
- Analogous: #d2aeef, #efaecb
- Triadic: #ecefae, #aeecef
- Split-complementary: #cbefae, #aeefd2
- Tetradic: #efd2ae, #aeefb1, #aecbef

## Colors that go with #efafec

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #efafec on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #efafec: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Railway's brand system and Lavender Milk put Midnight Blue beside #efafec, as the lead colour. Seen in: Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #efafec: 5 real palettes, including Calendly's brand system and Macaron, as the accent. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #efafec in 11 real palettes, including Macaron and Blossom, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Blossom (https://brandsweets.com/palettes/light#blossom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Dark Khaki** #bdb76b [harmony, pool: split] — Dark Khaki is a split-complement of #efafec: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Denim** #1560bd [pool] — Designers have shipped Denim with #efafec: 3 real palettes, including Victoria's Secret's brand system and Fitbit's brand system, as the accent. Seen in: Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Nikon (https://brandsweets.com/colors/brands/nikon-com). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #efafec in 3 real palettes, including Mercury's brand system and Netlify's brand system, as the supporting colour. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), Audible (https://brandsweets.com/colors/brands/audible-com). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c828c0 (4.65:1); AA: background → #4f4f4f (4.69:1); AAA: text → #991e93 (7.09:1); AAA: background → #333333 (7.23:1)
- On black (#000000): 12.01:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Tinder** — accent #f5b1eb (Δ 1.136) — https://brandsweets.com/colors/brands/tinder-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efafec-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efafec" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.