# #efaed1

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efaed1`
- RGB: rgb(239, 174, 209)
- HSL: hsl(328, 67%, 81%)
- OKLCH: oklch(0.822 0.088 345.7)
- Relative luminance: 0.5323
- Nearest named color: Elastic Pink (#eca6ca, Δ 2.035) — https://brandsweets.com/colors/elastic-pink
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efaed1

## Tints & shades

- Tints (toward white): #f1b7d6, #f2bbd8, #f3c3dd, #f5cce2, #f7d4e7, #f7d9e9, #f9e1ee, #fbeaf3, #fceef5, #fdf6fa
- Shades (toward black): #e88cbd, #e26eac, #dc4c99, #d52a85, #b72473, #951d5d, #731748, #511033, #330a20, #11030b

## Harmonies

- Complementary: #aeefcc
- Analogous: #edaeef, #efaeb0
- Triadic: #d1efae, #aed1ef
- Split-complementary: #b0efae, #aeefed
- Tetradic: #efedae, #aeefcc, #aeb0ef

## Colors that go with #efaed1

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efaed1: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #efaed1: 4 real palettes, including Victoria's Secret's brand system and Fitbit's brand system, as the accent. Seen in: Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Nikon (https://brandsweets.com/colors/brands/nikon-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Railway's brand system and Lavender Milk put Midnight Blue beside #efaed1, as the lead colour. Seen in: Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #efaed1: 5 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #efaed1: 4 real palettes, including Garden Wedding and Oatmeal, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/sage-green
- **Seafoam** #93e9be [pool] — 4 real palettes, including Blossom and Canopy put Seafoam beside #efaed1, as the supporting colour. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Canopy (https://brandsweets.com/palettes/cool#canopy), Supabase (https://brandsweets.com/colors/brands/supabase), Mint Chip (https://brandsweets.com/palettes/light#mint-chip). — https://brandsweets.com/colors/seafoam
- **Slate Gray** #708090 [pool] — 9 real palettes, including Midnight Luxe and Dusty Blue put Slate Gray beside #efaed1, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/slategray
- **Medium Aquamarine** #66cdaa [harmony: complementary] — Medium Aquamarine sits directly opposite #efaed1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumaquamarine

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.8:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d62e88 (4.56:1); AA: background → #4f4f4f (4.54:1); AAA: text → #a22065 (7.17:1); AAA: background → #333333 (7.01:1)
- On black (#000000): 11.65:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efaed1-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efaed1" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
