# #efa9d3

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#efa9d3`
- RGB: rgb(239, 169, 211)
- HSL: hsl(324, 69%, 80%)
- OKLCH: oklch(0.814 0.098 342.8)
- Relative luminance: 0.5143
- Nearest named color: Elastic Pink (#eca6ca, Δ 1.397) — https://brandsweets.com/colors/elastic-pink
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/efa9d3

## Tints & shades

- Tints (toward white): #f1b1d7, #f2badc, #f3bede, #f5c7e2, #f6d0e7, #f8d8eb, #f9e1f0, #fae5f2, #fceef6, #fdf6fb
- Shades (toward black): #e986c1, #e368b2, #dd46a0, #d72891, #b5217a, #931b63, #74154e, #520f37, #340923, #11030c

## Harmonies

- Complementary: #a9efc5
- Analogous: #e8a9ef, #efa9b0
- Triadic: #d3efa9, #a9d3ef
- Split-complementary: #b0efa9, #a9efe8
- Tetradic: #efe8a9, #a9efc5, #a9b0ef

## Colors that go with #efa9d3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #efa9d3: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Railway's brand system and Lavender Milk put Midnight Blue beside #efa9d3, as the lead colour. Seen in: Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #efa9d3: 5 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Calendly (https://brandsweets.com/colors/brands/calendly-com), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Slate Gray** #708090 [pool] — 7 real palettes, including Midnight Luxe and Dusty Blue put Slate Gray beside #efa9d3, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #efa9d3 in 16 real palettes, including Macaron and Blossom, as the text colour against it. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Blossom (https://brandsweets.com/palettes/light#blossom), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Medium Aquamarine** #66cdaa [harmony: complementary] — Medium Aquamarine sits directly opposite #efa9d3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumaquamarine
- **Yellow Green** #9acd32 [harmony, pool: split] — Yellow Green is a split-complement of #efa9d3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Steam (https://brandsweets.com/colors/brands/steampowered-com). — https://brandsweets.com/colors/yellowgreen
- **Crimson** #dc143c [pool] — Crimson is paired with #efa9d3 in 3 real palettes, including Casper Sleep's brand system and Cartier's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.86:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d72891 (4.56:1); AA: background → #4d4d4d (4.54:1); AAA: text → #a41e6e (7.02:1); AAA: background → #303030 (7.09:1)
- On black (#000000): 11.29:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Railway** — secondary #f9a8d4 (Δ 1.602) — https://brandsweets.com/colors/brands/railway-app

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/efa9d3-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#efa9d3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
