# #ef8ad8

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ef8ad8`
- RGB: rgb(239, 138, 216)
- HSL: hsl(314, 76%, 74%)
- OKLCH: oklch(0.765 0.155 336)
- Relative luminance: 0.4149
- Nearest named color: Bubblegum Kisses (#f092d6, Δ 1.971) — https://brandsweets.com/colors/bubblegum-kisses
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/ef8ad8

## Tints & shades

- Tints (toward white): #f093db, #f2a1df, #f3aae2, #f5b7e7, #f6c0ea, #f8c9ed, #f9d7f1, #fbe0f4, #fdedf9, #fef6fc
- Shades (toward black): #eb6bcd, #e74bc2, #e22cb8, #ce1ca5, #af188c, #901473, #700f5a, #510b41, #310727, #12020e

## Harmonies

- Complementary: #8aefa2
- Analogous: #d48aef, #ef8aa5
- Triadic: #d8ef8a, #8ad8ef
- Split-complementary: #a5ef8a, #8aefd4
- Tetradic: #efd48a, #8aefa2, #8aa5ef

## Colors that go with #ef8ad8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #ef8ad8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ef8ad8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #ef8ad8 in 3 real palettes, including Mercury's brand system and Netlify's brand system, as the supporting colour. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #ef8ad8 in 3 real palettes, including Meadow and Blossom, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Medium Turquoise** #48d1cc [harmony: split] — Medium Turquoise is a split-complement of #ef8ad8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumturquoise
- **Yellow Green** #9acd32 [harmony: split] — Yellow Green is a split-complement of #ef8ad8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/yellowgreen
- **Amber** #ffbf00 [pool] — Amber is paired with #ef8ad8 in two real palettes: Gumroad's brand system and Beach Hut, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #ef8ad8: two real palettes: Oreo's brand system and Cobalt Pop, as the lead colour. Seen in: Oreo (https://brandsweets.com/colors/brands/oreo-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.26:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d71dac (4.51:1); AA: background → #404040 (4.59:1); AAA: text → #a21681 (7.08:1); AAA: background → #212121 (7.13:1)
- On black (#000000): 9.3:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ef8ad8-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ef8ad8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.