# #ef71d8

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ef71d8`
- RGB: rgb(239, 113, 216)
- HSL: hsl(311, 80%, 69%)
- OKLCH: oklch(0.731 0.195 334.9)
- Relative luminance: 0.3512
- Nearest named color: Death of a Star (#e760d2, Δ 3.728) — https://brandsweets.com/colors/death-of-a-star
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ef71d8

## Tints & shades

- Tints (toward white): #f17edc, #f28ce0, #f49ae3, #f5a8e7, #f7b6eb, #f8bfed, #f9cdf1, #fbdaf5, #fce8f9, #fef6fc
- Shades (toward black): #ec55d0, #e935c8, #e619c0, #c516a5, #aa138e, #8a0f73, #6e0c5c, #4e0941, #32062a, #12020f

## Harmonies

- Complementary: #71ef88
- Analogous: #c771ef, #ef7199
- Triadic: #d8ef71, #71d8ef
- Split-complementary: #99ef71, #71efc7
- Tetradic: #efc771, #71ef88, #7199ef

## Colors that go with #ef71d8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #ef71d8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #ef71d8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ef71d8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Yellow Green** #9acd32 [harmony: split] — Yellow Green is a split-complement of #ef71d8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/yellowgreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #ef71d8 in two real palettes: Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/lightskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #ef71d8 in two real palettes: Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Goldenrod** #daa520 [harmony: triadic] — Goldenrod completes a triad with #ef71d8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/goldenrod
- **Dark Turquoise** #00ced1 [harmony: triadic] — Dark Turquoise completes a triad with #ef71d8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkturquoise

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d317b1 (4.64:1); AA: background → #363636 (4.62:1); AAA: text → #a11286 (7.13:1); AAA: background → #141414 (7.04:1)
- On black (#000000): 8.02:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ef71d8-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ef71d8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.