# #ef67f4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ef67f4`
- RGB: rgb(239, 103, 244)
- HSL: hsl(298, 87%, 68%)
- OKLCH: oklch(0.732 0.233 326.2)
- Relative luminance: 0.3458
- Nearest named color: Candy Pink (#ff63e9, Δ 3.305) — https://brandsweets.com/colors/candy-pink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/ef67f4

## Tints & shades

- Tints (toward white): #f175f5, #f383f6, #f491f7, #f5a0f8, #f7aef9, #f8bcfa, #facbfb, #fbd9fc, #fde7fd, #fef5fe
- Shades (toward black): #ed4af2, #e928f0, #e210ea, #c20ec8, #a60cac, #8b0a8f, #6a086e, #4f0651, #2e0330, #120113

## Harmonies

- Complementary: #6bf466
- Analogous: #a966f4, #f466b2
- Triadic: #f4f066, #66f4f0
- Split-complementary: #b2f466, #66f4a9
- Tetradic: #f4a966, #6bf466, #66b2f4

## Colors that go with #ef67f4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Lime Green** #32cd32 [harmony: complementary] — Lime Green sits directly opposite #ef67f4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/limegreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #ef67f4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #ef67f4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #ef67f4: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Goldenrod** #daa520 [harmony: triadic] — Goldenrod completes a triad with #ef67f4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/goldenrod
- **Dark Turquoise** #00ced1 [harmony: triadic] — Dark Turquoise completes a triad with #ef67f4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkturquoise
- **Hot Pink** #ff69b4 [harmony: analogous] — Hot Pink is #ef67f4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/hotpink
- **Amber** #ffbf00 [pool] — Amber is paired with #ef67f4 in Gumroad's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.65:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #cb0fd2 (4.63:1); AA: background → #363636 (4.56:1); AAA: text → #980b9d (7.32:1); AAA: background → #121212 (7.06:1)
- On black (#000000): 7.92:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ef67f4-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ef67f4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
