# #ef43b6

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ef43b6`
- RGB: rgb(239, 67, 182)
- HSL: hsl(320, 84%, 60%)
- OKLCH: oklch(0.667 0.234 344.3)
- Relative luminance: 0.2574
- Nearest named color: Barbiecore (#e15acb, Δ 4.64) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ef43b6

## Tints & shades

- Tints (toward white): #f056bd, #f269c4, #f377ca, #f58ad1, #f69cd8, #f8afe0, #fac2e7, #fbd0ed, #fde3f4, #fef6fb
- Shades (toward black): #ec27ab, #e614a0, #ca128c, #b2107c, #960d68, #7a0b55, #630945, #460631, #2f0421, #13020d

## Harmonies

- Complementary: #43ef7c
- Analogous: #d243ef, #ef4360
- Triadic: #b6ef43, #43b6ef
- Split-complementary: #60ef43, #43efd2
- Tetradic: #efd243, #43ef7c, #4360ef

## Colors that go with #ef43b6

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #ef43b6 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #ef43b6: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #ef43b6: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #ef43b6, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #ef43b6, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #ef43b6 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #ef43b6, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #ef43b6: Terminal, as the supporting colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.42:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #dd1399 (4.54:1); AA: background → #242424 (4.54:1); AAA: text → #a40e72 (7.28:1)
- On black (#000000): 6.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f15fc1 (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ef43b6-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ef43b6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
