# #eef381

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#eef381`
- RGB: rgb(238, 243, 129)
- HSL: hsl(63, 83%, 73%)
- OKLCH: oklch(0.937 0.138 111)
- Relative luminance: 0.8386
- Nearest named color: Buttercup Glow (#f1f458, Δ 3.539) — https://brandsweets.com/colors/buttercup-glow
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/eef381

## Tints & shades

- Tints (toward white): #f0f58f, #f1f598, #f3f7a6, #f4f8b0, #f6f9be, #f7fac7, #f9fbd5, #fafcde, #fcfdec, #fefef6
- Shades (toward black): #e9f060, #e5ed40, #e0ea1f, #c8d214, #aeb611, #8f950e, #6f750b, #505408, #313305, #121302

## Harmonies

- Complementary: #8781f3
- Analogous: #f3c081, #b4f381
- Triadic: #81eef3, #f381ee
- Split-complementary: #81b4f3, #c081f3
- Tetradic: #81f3c0, #8781f3, #f381b4

## Colors that go with #eef381

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #eef381: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #eef381 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Snapchat's brand system put Blue beside #eef381, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Binance (https://brandsweets.com/colors/brands/binance-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #eef381 in 9 real palettes, including Lay's's brand system and Ferrari's brand system, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #eef381: 6 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Red** #ff0000 [pool] — Red is paired with #eef381 in 4 real palettes, including Heineken's brand system and Paddle's brand system, as the accent. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #eef381 in 4 real palettes, including Pastel Pop and Oatly's brand system, as the supporting colour. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Oatly (https://brandsweets.com/colors/brands/oatly-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/skyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #eef381 in 17 real palettes, including Crayon Box and Nursery, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Nursery (https://brandsweets.com/palettes/light#nursery), Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.18:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #74790b (4.69:1); AA: background → #6b6b6b (4.51:1); AAA: text → #595d09 (7.01:1); AAA: background → #4d4d4d (7.15:1)
- On black (#000000): 17.77:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/eef381-b9bea2-4e8ddf-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#eef381" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.