# #ee91aa

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ee91aa`
- RGB: rgb(238, 145, 170)
- HSL: hsl(344, 73%, 75%)
- OKLCH: oklch(0.76 0.116 2.8)
- Relative luminance: 0.4133
- Nearest named color: Brandywine Spritz (#e69dad, Δ 2.931) — https://brandsweets.com/colors/brandywine-spritz
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/ee91aa

## Tints & shades

- Tints (toward white): #ef9ab0, #f1a7bb, #f3b0c1, #f4b8c8, #f6c6d3, #f7ced9, #f9d7e0, #fae0e7, #fcedf1, #fef6f8
- Shades (toward black): #e97292, #e4537a, #df3462, #cf204f, #b01c43, #8d1636, #6e112a, #4f0c1e, #310812, #120307

## Harmonies

- Complementary: #91eed5
- Analogous: #ee91d8, #eea691
- Triadic: #aaee91, #91aaee
- Split-complementary: #91eea6, #91d8ee
- Tetradic: #d8ee91, #91eed5, #a691ee

## Colors that go with #ee91aa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ee91aa: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Canopy (https://brandsweets.com/palettes/cool#canopy), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #ee91aa in 4 real palettes, including Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #ee91aa, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #ee91aa: 4 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #ee91aa: 4 real palettes, including Polaroid and Chalkboard, as the supporting colour. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #ee91aa in 4 real palettes, including Pastel Pop and Dusty Blue, as the supporting colour. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Raycast (https://brandsweets.com/colors/brands/raycast), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/skyblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Dusty Blue and Greige put Slate Gray beside #ee91aa, as the lead colour. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Greige (https://brandsweets.com/palettes/neutral#greige), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/slategray
- **Medium Aquamarine** #66cdaa [harmony: complementary] — Medium Aquamarine sits directly opposite #ee91aa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumaquamarine

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.27:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #de2b5b (4.56:1); AA: background → #404040 (4.57:1); AAA: text → #ac1b42 (7.02:1); AAA: background → #212121 (7.1:1)
- On black (#000000): 9.27:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Meadow** (spring, light, friendly, vivid) — #6cbf4b, #f9d56e, #f18fb2, #fbfef7, #1f2d1a — Fresh green, buttercup and a wildflower pink — spring at full saturation; the leaf-dark text does the anchoring. — tool: https://brandsweets.com/palettes/new/6cbf4b-f9d56e-f18fb2-fbfef7-1f2d1a — collection: https://brandsweets.com/palettes/spring

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ee91aa-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ee91aa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
