# #edcd40

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#edcd40`
- RGB: rgb(237, 205, 64)
- HSL: hsl(49, 83%, 59%)
- OKLCH: oklch(0.852 0.156 95.8)
- Relative luminance: 0.6204
- Nearest named color: Aurora (#ebd147, Δ 0.962) — https://brandsweets.com/colors/aurora
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/edcd40

## Tints & shades

- Tints (toward white): #efd252, #f1d765, #f2dc78, #f4e18a, #f6e69d, #f7e9ab, #f9eebe, #fbf3d0, #fcf8e3, #fefdf6
- Shades (toward black): #ebc728, #e0bb15, #c9a713, #ad9010, #957c0e, #79650b, #625209, #463a07, #2f2704, #131002

## Harmonies

- Complementary: #405fed
- Analogous: #ed7740, #b6ed40
- Triadic: #40edcd, #cd40ed
- Split-complementary: #40b6ed, #7740ed
- Tetradic: #40ed77, #405fed, #ed40b6

## Colors that go with #edcd40

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #edcd40: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #edcd40 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #edcd40: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Crimson** #dc143c [pool] — Crimson is paired with #edcd40 in 9 real palettes, including Tabloid and Diner, as the lead colour. Seen in: Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Diner (https://brandsweets.com/palettes/vivid#diner), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #edcd40: 10 real palettes, including McDonald's's brand system and Walmart's brand system, as the accent. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), LEGO (https://brandsweets.com/colors/brands/lego-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #edcd40: 5 real palettes, including Google's brand system and Miro's brand system, as the lead colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Miro (https://brandsweets.com/colors/brands/miro-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #edcd40 in 4 real palettes, including Olympics's brand system and Heineken's brand system, as the accent. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Southwest Airlines's brand system and FIFA's brand system put Midnight Blue beside #edcd40, as the supporting colour. Seen in: Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), American Eagle (https://brandsweets.com/colors/brands/ae-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.57:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8c750d (4.5:1); AA: background → #575757 (4.61:1); AAA: text → #67560a (7.21:1); AAA: background → #3b3b3b (7.15:1)
- On black (#000000): 13.41:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/edcd40-c4c19c-4eaedf-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#edcd40" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.