# #ed7035

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ed7035`
- RGB: rgb(237, 112, 53)
- HSL: hsl(19, 84%, 57%)
- OKLCH: oklch(0.685 0.17 43.5)
- Relative luminance: 0.2985
- Nearest named color: Basketball (#ee6730, Δ 1.731) — https://brandsweets.com/colors/basketball
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ed7035

## Tints & shades

- Tints (toward white): #ef7d48, #f18a5b, #f2986e, #f4a580, #f6b698, #f8c3ab, #f9d0bd, #fbded0, #fdebe3, #fef8f6
- Shades (toward black): #eb5f1e, #d85113, #c04811, #a9400f, #91370d, #752c0a, #5e2308, #461a06, #2a1004, #130702

## Harmonies

- Complementary: #35b3ed
- Analogous: #ed3557, #edcc35
- Triadic: #35ed70, #7035ed
- Split-complementary: #35edcc, #3557ed
- Tetradic: #57ed35, #35b3ed, #cc35ed

## Colors that go with #ed7035

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #ed7035 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ed7035: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hermès (https://brandsweets.com/colors/brands/hermes-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #ed7035 in 6 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Sketch's brand system and Readymag's brand system put Blue beside #ed7035, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #ed7035 in 4 real palettes, including Kiln and Chalkboard, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #ed7035: 4 real palettes, including Tide's brand system and NASA's brand system, as the lead colour. Seen in: Tide (https://brandsweets.com/colors/brands/tide-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #ed7035: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #ed7035 in 7 real palettes, including Burger King's brand system and Pizza Hut's brand system, as the lead colour. Seen in: Burger King (https://brandsweets.com/colors/brands/bk-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ca4c12 (4.61:1); AA: background → #2e2e2e (4.51:1); AAA: text → #96380d (7.32:1)
- On black (#000000): 6.97:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ee733a (7.15:1)

## Brands using this color

- **Hermès** — primary #f37021 (Δ 1.561) — https://brandsweets.com/colors/brands/hermes-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ed7035-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ed7035" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.