# #ed5ad9

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ed5ad9`
- RGB: rgb(237, 90, 217)
- HSL: hsl(308, 80%, 64%)
- OKLCH: oklch(0.702 0.228 333.5)
- Relative luminance: 0.3033
- Nearest named color: Death of a Star (#e760d2, Δ 1.799) — https://brandsweets.com/colors/death-of-a-star
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ed5ad9

## Tints & shades

- Tints (toward white): #ee68dc, #f07ae0, #f288e4, #f49ae8, #f5a8eb, #f7b6ee, #f9c8f2, #fad6f6, #fce8fa, #fef6fd
- Shades (toward black): #ea3ed3, #e723cc, #d317ba, #b814a2, #9c118a, #810e71, #650b59, #490841, #2e0528, #120210

## Harmonies

- Complementary: #5aed6d
- Analogous: #b75aed, #ed5a90
- Triadic: #d9ed5a, #5ad9ed
- Split-complementary: #90ed5a, #5aedb7
- Tetradic: #edb75a, #5aed6d, #5a90ed

## Colors that go with #ed5ad9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #ed5ad9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #ed5ad9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #ed5ad9: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Gumroad's brand system put Yellow beside #ed5ad9, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #ed5ad9 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Pale Violet Red** #db7093 [harmony: analogous] — Pale Violet Red is #ed5ad9's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/palevioletred
- **Amber** #ffbf00 [pool] — Amber is paired with #ed5ad9 in Gumroad's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #ed5ad9: Terminal, as the supporting colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.97:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d317ba (4.56:1); AA: background → #2e2e2e (4.57:1); AAA: text → #a1128e (7.02:1); AAA: background → #000000 (7.07:1)
- On black (#000000): 7.07:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ed5ad9-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ed5ad9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.