# #ed12db

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ed12db`
- RGB: rgb(237, 18, 219)
- HSL: hsl(305, 86%, 50%)
- OKLCH: oklch(0.657 0.29 332.6)
- Relative luminance: 0.2355
- Nearest named color: Drunk-Tank Pink (#dd11dd, Δ 3.244) — https://brandsweets.com/colors/drunk-tank-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ed12db

## Tints & shades

- Tints (toward white): #ef2ade, #f141e2, #f254e5, #f46ce9, #f684ec, #f89bf0, #f9b3f3, #fbc6f6, #fddefa, #fef6fe
- Shades (toward black): #d510c5, #c20fb3, #ab0d9e, #980b8c, #800a76, #680860, #55064f, #3e0539, #2b0327, #130112

## Harmonies

- Complementary: #12ed24
- Analogous: #9212ed, #ed126d
- Triadic: #dbed12, #12dbed
- Split-complementary: #6ded12, #12ed92
- Tetradic: #ed9212, #12ed24, #126ded

## Colors that go with #ed12db

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #ed12db on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ed12db: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #ed12db: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #ed12db: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #ed12db in two real palettes: Snyk's brand system and The Ordinary's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ed12db: two real palettes: Hasbro's brand system and Maybelline's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com). — https://brandsweets.com/colors/denim
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #ed12db — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #ed12db — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d110c1 (4.61:1); AA: background → #1c1c1c (4.63:1); AAA: text → #9d0c90 (7.27:1)
- On black (#000000): 5.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f250e4 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ed12db-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ed12db" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
