# #ed12be

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ed12be`
- RGB: rgb(237, 18, 190)
- HSL: hsl(313, 86%, 50%)
- OKLCH: oklch(0.642 0.273 340.3)
- Relative luminance: 0.2215
- Nearest named color: Brutal Pink (#ff00bb, Δ 3.53) — https://brandsweets.com/colors/brutal-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ed12be

## Tints & shades

- Tints (toward white): #ef2ac4, #f141cb, #f254d0, #f46cd6, #f684dd, #f89be4, #f9b3ea, #fbc6ef, #fddef6, #fef6fc
- Shades (toward black): #d510ab, #c20f9c, #ab0d89, #980b79, #800a66, #680853, #550644, #3e0531, #2b0322, #13010f

## Harmonies

- Complementary: #12ed41
- Analogous: #af12ed, #ed1250
- Triadic: #beed12, #12beed
- Split-complementary: #50ed12, #12edaf
- Tetradic: #edaf12, #12ed41, #1250ed

## Colors that go with #ed12be

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #ed12be on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ed12be: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #ed12be: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #ed12be: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #ed12be in two real palettes: The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ed12be: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #ed12be, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #ed12be — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.87:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #da10ae (4.5:1); AA: background → #1a1a1a (4.5:1); AAA: text → #a10c81 (7.28:1)
- On black (#000000): 5.43:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f359d1 (7.16:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ed12be-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ed12be" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.