# #ed022d

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ed022d`
- RGB: rgb(237, 2, 45)
- HSL: hsl(349, 98%, 47%)
- OKLCH: oklch(0.597 0.241 24)
- Relative luminance: 0.1824
- Nearest named color: Barberry (#ee1133, Δ 0.682) — https://brandsweets.com/colors/barberry
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ed022d

## Tints & shades

- Tints (toward white): #fd0d39, #fd264d, #fd3f62, #fd5877, #fe778f, #fe90a4, #fea9b9, #fec2cd, #ffdce2, #fff5f7
- Shades (toward black): #d9022a, #c00225, #ac0221, #97021d, #830119, #6a0114, #560110, #42010d, #280008, #140004

## Harmonies

- Complementary: #02edc2
- Analogous: #ed02a3, #ed4d02
- Triadic: #2ded02, #022ded
- Split-complementary: #02ed4d, #02a3ed
- Tetradic: #a3ed02, #02edc2, #4d02ed

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b10222 (7.24:1)
- On black (#000000): 4.65:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #fd5d7b (7.03:1)

## Brands using this color

- **Pinterest** — accent #e60023 (Δ 1.639) — https://brandsweets.com/colors/brands/pinterest-com
- **ElevenLabs** — primary #f41a2f (Δ 1.958) — https://brandsweets.com/colors/brands/elevenlabs-io
- **ElevenLabs** — secondary #f41a2f (Δ 1.958) — https://brandsweets.com/colors/brands/elevenlabs-io
- **Pinterest** — primary #e40424 (Δ 1.959) — https://brandsweets.com/colors/brands/pinterest-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ed022d-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ed022d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.