# #ec69a9

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ec69a9`
- RGB: rgb(236, 105, 169)
- HSL: hsl(331, 78%, 67%)
- OKLCH: oklch(0.698 0.175 352.1)
- Relative luminance: 0.308
- Nearest named color: Hot Pink (#ff69b4, Δ 3.733) — https://brandsweets.com/colors/hotpink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ec69a9

## Tints & shades

- Tints (toward white): #ee77b1, #f084b8, #f292c0, #f3a0c8, #f5b2d3, #f7bfda, #f9cde2, #fbdbea, #fce8f2, #fef6fa
- Shades (toward black): #e94e99, #e52e87, #da1b77, #bf1868, #a31459, #841048, #680d39, #4d0a2a, #2d0619, #12020a

## Harmonies

- Complementary: #69ecad
- Analogous: #ec69ea, #ec6b69
- Triadic: #a9ec69, #69a9ec
- Split-complementary: #69ec6b, #69eaec
- Tetradic: #eaec69, #69ecad, #6b69ec

## Colors that go with #ec69a9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #ec69a9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ec69a9: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #ec69a9 in 6 real palettes, including Meadow and Raycast's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Raycast (https://brandsweets.com/colors/brands/raycast), Airbnb (https://brandsweets.com/colors/brands/airbnb), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #ec69a9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Meadow and Lido put Mustard Yellow beside #ec69a9, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Yellow** #ffff00 [pool] — 3 real palettes, including Arcade and JetBrains's brand system put Yellow beside #ec69a9, as the accent. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/yellow
- **Amber** #ffbf00 [pool] — Amber is paired with #ec69a9 in two real palettes: Beach Hut and Gumroad's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #ec69a9: two real palettes: Terminal and Roblox's brand system, as the supporting colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.93:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #de1b7a (4.62:1); AA: background → #303030 (4.5:1); AAA: text → #a8155c (7.18:1); AAA: background → #030303 (7.03:1)
- On black (#000000): 7.16:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ec69a9-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ec69a9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.