# #ea7699

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ea7699`
- RGB: rgb(234, 118, 153)
- HSL: hsl(342, 73%, 69%)
- OKLCH: oklch(0.708 0.147 2.4)
- Relative luminance: 0.3275
- Nearest named color: Embarrassed (#ee7799, Δ 0.781) — https://brandsweets.com/colors/embarrassed
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ea7699

## Tints & shades

- Tints (toward white): #ec83a3, #ee91ad, #f09eb7, #f2abc0, #f4b8ca, #f5c1d1, #f7cedb, #f9dce5, #fce9ef, #fef6f8
- Shades (toward black): #e65c85, #e13d6e, #dd225a, #be1e4e, #a31943, #841536, #6a112b, #4b0c1f, #310814, #120307

## Harmonies

- Complementary: #76eac7
- Analogous: #ea76d3, #ea8d76
- Triadic: #99ea76, #7699ea
- Split-complementary: #76ea8d, #76d3ea
- Tetradic: #d3ea76, #76eac7, #8d76ea

## Colors that go with #ea7699

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ea7699: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #ea7699 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Casper Sleep's brand system put Midnight Blue beside #ea7699, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Meadow and Lido put Mustard Yellow beside #ea7699, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/mustard
- **Taupe** #483c32 [pool] — Taupe is paired with #ea7699 in 12 real palettes, including Meadow and Blush, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blush (https://brandsweets.com/palettes/light#blush), Raycast (https://brandsweets.com/colors/brands/raycast), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #ea7699: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #ea7699 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ea7699 in 3 real palettes, including Roblox's brand system and Zed's brand system, as the lead colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #de2b61 (4.54:1); AA: background → #333333 (4.54:1); AAA: text → #ac1b46 (7:1); AAA: background → #0a0a0a (7.12:1)
- On black (#000000): 7.55:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ea7699-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ea7699" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
