# #e9f44e

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e9f44e`
- RGB: rgb(233, 244, 78)
- HSL: hsl(64, 88%, 63%)
- OKLCH: oklch(0.93 0.181 113.1)
- Relative luminance: 0.8258
- Nearest named color: Buttercup Glow (#f1f458, Δ 1.393) — https://brandsweets.com/colors/buttercup-glow
- Moods: vivid
- Page: https://brandsweets.com/colors/e9f44e

## Tints & shades

- Tints (toward white): #ebf561, #edf66f, #eff782, #f1f891, #f4f9a4, #f5fab2, #f8fbc5, #fafcd4, #fcfde7, #fefef5
- Shades (toward black): #e5f231, #e1f014, #cad80e, #afbb0c, #99a30a, #7e8609, #636907, #484d05, #2d3003, #121301

## Harmonies

- Complementary: #594ef4
- Analogous: #f4ac4e, #96f44e
- Triadic: #4ee9f4, #f44ee9
- Split-complementary: #4e96f4, #ac4ef4
- Tetradic: #4ef4ac, #594ef4, #f44e96

## Colors that go with #e9f44e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Plum** #dda0dd [harmony, pool: complementary] — Plum sits directly opposite #e9f44e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — 4 real palettes, including Snapchat's brand system and Robinhood's brand system put Blue beside #e9f44e, as the supporting colour. Seen in: Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e9f44e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #e9f44e in 8 real palettes, including Ferrari's brand system and Lay's's brand system, as the lead colour. Seen in: Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #e9f44e: 6 real palettes, including Ikea's brand system and FIFA's brand system, as the accent. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Red** #ff0000 [pool] — Red is paired with #e9f44e in 4 real palettes, including Heineken's brand system and Paddle's brand system, as the accent. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #e9f44e in 10 real palettes, including Crayon Box and Calvin Klein's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — 4 real palettes, including Crayon Box and Night Market put Tomato beside #e9f44e, as the lead colour. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Night Market (https://brandsweets.com/palettes/vivid#night-market), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.2:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #707808 (4.8:1); AA: background → #696969 (4.58:1); AAA: text → #555b06 (7.28:1); AAA: background → #4d4d4d (7.05:1)
- On black (#000000): 17.52:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Gumroad** — secondary #f1f333 (Δ 1.483) — https://brandsweets.com/colors/brands/gumroad-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e9f44e-b9bea2-4e8adf-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e9f44e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.