# #e99f96

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e99f96`
- RGB: rgb(233, 159, 150)
- HSL: hsl(7, 65%, 75%)
- OKLCH: oklch(0.772 0.09 27)
- Relative luminance: 0.4432
- Nearest named color: Calabrese (#f4a6a3, Δ 2.892) — https://brandsweets.com/colors/calabrese
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/e99f96

## Tints & shades

- Tints (toward white): #eaa79e, #edb3ab, #efbab3, #f1c2bc, #f3cdc8, #f5d5d1, #f7ddd9, #f9e4e2, #fbf0ee, #fdf7f7
- Shades (toward black): #e28578, #dc6a5b, #d64f3d, #c63c2a, #a83324, #87291d, #692016, #4c1710, #2e0e0a, #110504

## Harmonies

- Complementary: #96dfe9
- Analogous: #e996b6, #e9c996
- Triadic: #96e99f, #9f96e9
- Split-complementary: #96e9c9, #96b6e9
- Tetradic: #b6e996, #96dfe9, #c996e9

## Colors that go with #e99f96

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e99f96: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [harmony, pool: triadic] — Emerald Green completes a triad with #e99f96 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Ubereats (https://brandsweets.com/colors/brands/ubereats-com), Playground (https://brandsweets.com/palettes/bold#playground), Scale AI (https://brandsweets.com/colors/brands/scale-com). — https://brandsweets.com/colors/emerald-green
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #e99f96: 5 real palettes, including Clean Beauty and Paper & Pine, as the lead colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Estate (https://brandsweets.com/palettes/luxury#estate), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Bramble and Forest Floor put Champagne beside #e99f96, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #e99f96: 5 real palettes, including Bramble and Desert Road, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #e99f96 in 6 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #e99f96: 7 real palettes, including Target : Expect More. Pay Less.'s brand system and Victoria's Secret's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Fitbit (https://brandsweets.com/colors/brands/fitbit-com). — https://brandsweets.com/colors/denim
- **Eggplant** #614051 [pool] — Eggplant shows up next to #e99f96 in 5 real palettes, including Bramble and Blush, as the lead colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Blush (https://brandsweets.com/palettes/light#blush), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/eggplant

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.13:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d34431 (4.52:1); AA: background → #454545 (4.5:1); AAA: text → #a03122 (7.1:1); AAA: background → #262626 (7.11:1)
- On black (#000000): 9.86:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Casper Sleep** — secondary #e9a49c (Δ 1.23) — https://brandsweets.com/colors/brands/casper-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e99f96-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e99f96" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.