# #e96dcc

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e96dcc`
- RGB: rgb(233, 109, 204)
- HSL: hsl(314, 74%, 67%)
- OKLCH: oklch(0.713 0.188 337.2)
- Relative luminance: 0.3262
- Nearest named color: Death of a Star (#e760d2, Δ 2.961) — https://brandsweets.com/colors/death-of-a-star
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e96dcc

## Tints & shades

- Tints (toward white): #eb7ad1, #ed87d5, #ef95da, #f1a2df, #f4b4e5, #f6c1e9, #f8ceee, #fadcf3, #fce9f7, #fef6fc
- Shades (toward black): #e552c3, #e133b8, #d520ab, #ba1c95, #a01880, #811367, #660f52, #4b0b3c, #2c0724, #12030e

## Harmonies

- Complementary: #6de98a
- Analogous: #c86de9, #e96d8e
- Triadic: #cce96d, #6dcce9
- Split-complementary: #8ee96d, #6de9c8
- Tetradic: #e9c86d, #6de98a, #6d8ee9

## Colors that go with #e96dcc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #e96dcc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #e96dcc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #e96dcc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e96dcc: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #e96dcc in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Medium Violet Red** #c71585 [pool] — Medium Violet Red is paired with #e96dcc in two real palettes: NYX Cosmetics's brand system and T-Mobile's brand system, as the accent. Seen in: NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com), T-Mobile (https://brandsweets.com/colors/brands/t-mobile-com). — https://brandsweets.com/colors/mediumvioletred
- **Taupe** #483c32 [pool] — Taupe is paired with #e96dcc in two real palettes: Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #e96dcc, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.79:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d520ab (4.54:1); AA: background → #333333 (4.53:1); AAA: text → #a01880 (7.15:1); AAA: background → #0a0a0a (7.09:1)
- On black (#000000): 7.52:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e96dcc-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e96dcc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
